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    <title>Australian Gym Memberships Revamped</title>
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        <![CDATA[  <P>Transfermymembership.com is an innovative website developed to link people wishing to trade unwanted gym memberships with people wanting to purchase a membership. After amazing success in Brisbane Transfermymembership.com will now be expanding in to the Sydney market. (PRWeb Aug 4, 2007)</P>
        <P>Read the full story at <a href="http://www.prweb.com/releases/2007/08/prweb544524.htm">http://www.prweb.com/releases/2007/08/prweb544524.htm</a></P>]]>
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    <title>Aussie Politicians Battle for Online Reputation</title>
    <link>http://www.prweb.com/releases/2007/06/prweb535990.htm</link>
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        <![CDATA[  <P>Online reputation and SEO specialists: Websalad, have been tracking the online reputations of the Australian Prime Minister John Howard and  Opposition Leader Kevin Rudd leading up to the federal election. With positive online mentions of only 3% and 6% respectively, both Australian politicians certainly could benefit from a more proactive management of their reputations online. (PRWeb Jun 28, 2007)</P>
        <P>Read the full story at <a href="http://www.prweb.com/releases/2007/06/prweb535990.htm">http://www.prweb.com/releases/2007/06/prweb535990.htm</a></P>]]>
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    <title>Long Term Gym Memberships Now a Thing of the Past</title>
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        <![CDATA[  <P>Transfermymembership.com launches the worlds first online marketplace for buyers and sellers of unused or unwanted gym and health club memberships. (PRWeb Jun 2, 2007)</P>
        <P>Read the full story at <a href="http://www.prweb.com/releases/2007/06/prweb530357.htm">http://www.prweb.com/releases/2007/06/prweb530357.htm</a></P>]]>
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