http://feeds.feedburner.com/nellymoser_news - PRWeb Press Release Group

Magazine Scan Response Rates Exceed that for Direct Mail, Nellymoser Study Reports

Fri, 05 Oct 2012 07:00:00 GMT

Codes Scanned in Magazines (QR Codes, Tags, Digital Watermarks) Deliver a Median Response Rate of Between 4.5% and 5.9%

(PRWeb October 05, 2012)

Read the full story at http://www.prweb.com/releases/2012/10/prweb9981570.htm

Advertising Age Bridges Print And Digital With New Mobile App That Lets Readers Share Articles By Scanning The Printed Page; Powered By Nellymoser

Mon, 10 Sep 2012 14:00:00 GMT

Ad Age Interact, A Mobile Companion App Launched With The New Ad Age Print Re-Design, Makes Advertising Age’s In Depth Analysis Instantly Sharable With iPhone or Android

(PRWeb September 10, 2012)

Read the full story at http://www.prweb.com/releases/2012/9/prweb9880768.htm

Record Number Of QR Codes, Digital Watermarks, Image Recognition And Other Mobile Codes Printed In Top 100 U.S. Magazines During Q2, According To New Nellymoser Study

Tue, 28 Aug 2012 07:00:00 GMT

10.1% of Magazine Advertisements Now Include A Mobile Action Code, More Than Double The Number From One Year Ago

(PRWeb August 28, 2012)

Read the full story at http://www.prweb.com/releases/2012/8/prweb9839905.htm

Latina Media Ventures Launches the 'Latina Extra' Mobile Companion App, Built by Nellymoser, to Make the Reading Experience More Interactive

Tue, 14 Aug 2012 17:00:00 GMT

LATINA EXTRA Drives Consumer Excitement With September “Latina Something Extra Sweepstakes”

(PRWeb August 14, 2012)

Read the full story at http://www.prweb.com/releases/2012/8/prweb9795380.htm

Seventeen Launches Largest-Ever Mobile Magazine Shopping Experience with New Nellymoser-Built App and 250+ Scannable Images in the September Issue

Thu, 09 Aug 2012 15:50:00 GMT

Seventeen "Shopping Insider" app drives retail through exclusive deals, sweepstakes and style ideas; encourages ongoing engagement.

(PRWeb August 09, 2012)

Read the full story at http://www.prweb.com/releases/2012/8/prweb9783587.htm

99% of Top 100 U.S. Magazines Contained a QR Code or Other Mobile Action Code In Q1 2012, According to New Nellymoser Study

Tue, 15 May 2012 12:00:00 GMT

Number of Total Magazine Ad Pages Containing a QR or Action Code Is Up 288% Over Same Time Period Last Year

(PRWeb May 15, 2012)

Read the full story at http://www.prweb.com/releases/QR_code/magazines/prweb9500539.htm

Nellymoser Expands Beyond QR Codes with Biggest Ever Mobile Campaigns Using Digital Watermarks, NFC and Augmented Reality

Wed, 09 May 2012 11:55:00 GMT

Major Rollout of New Technologies Expands Options for Magazine Publishers, Advertisers and Brands to Create Compelling Mobile Experiences

(PRWeb May 09, 2012)

Read the full story at http://www.prweb.com/releases/2012/5/prweb9487364.htm

Nellymoser and Digimarc Technology Brings the 2012 SI Swimsuit Issue To Life Without Compromising This Year's Stunning Photos

Wed, 15 Feb 2012 02:05:00 GMT

The New Mobile Swimsuit Viewer App Built By Nellymoser Uses Digimarc Watermarks Instead of QR Codes

(PRWeb February 15, 2012)

Read the full story at http://www.prweb.com/releases/2012/2/prweb9198069.htm

League of Women Voters of Florida Drives Voter Participation With Mobile Action Code Campaign Built by Nellymoser

Mon, 30 Jan 2012 08:00:00 GMT

First-of-Its-Kind "Be Ready To Vote" Mobile Campaign to Increase Voter Participation Gains Traction with Smartphone Users

(PRWeb January 30, 2012)

Read the full story at http://www.prweb.com/releases/2012/1/prweb9147781.htm

QR Code Use Jumped 617% From January to December in Top 100 Magazines, New Nellymoser Study Reveals

Thu, 26 Jan 2012 10:00:00 GMT

A Record 4468 Mobile Action Codes Appeared in Ads and Editorial Pages. QR Code Market Share Reaches 80%.

(PRWeb January 26, 2012)

Read the full story at http://www.prweb.com/releases/2012/1/prweb9140465.htm

Nellymoser Finishes Record Year With Quadruple Growth in QR Code Mobile Campaigns

Thu, 19 Jan 2012 12:00:00 GMT

30 of the Top 50 U.S. Magazines Featured Nellymoser Powered Mobile Campaigns in 2011

(PRWeb January 19, 2012)

Read the full story at http://www.prweb.com/releases/QR/code/prweb9118304.htm

SHAPE Magazine 30th Anniversary “Smart Sweepstakes” Built By Nellymoser Breaks Record For The Most Number of Mobile Entries Via A 2D Barcode

Tue, 06 Dec 2011 13:00:00 GMT

Rich Mobile Experience for iPhone, Android and Other Devices Awards Close To 1000 Free Prizes Among Nearly 400,000 Entries To Those Who Scanned Up To 30 Different Microsoft Tags.

(PRWeb December 06, 2011)

Read the full story at http://www.prweb.com/releases/2011/12/prweb9011390.htm

QR Code, Microsoft Tag and Other Action Code Use Shows Strong Q3 Growth in Top 100 Magazines

Tue, 22 Nov 2011 13:00:00 GMT

New Nellymoser Study Finds 2D Barcodes, Tags are Growing in Importance To Advertisers As a Way to Engage with Readers

(PRWeb November 22, 2011)

Read the full story at http://www.prweb.com/releases/2011/11/prweb8984441.htm

Lucky Magazine Launches The Lucky Shopper, the Ultimate iPhone and Android Shopping App, Built By Nellymoser

Tue, 08 Nov 2011 23:00:00 GMT

App Automatically Detects 2D Barcodes and Digital Watermarks to Compare Prices and Unlock Exclusive Content

(PRWeb November 08, 2011)

Read the full story at http://www.prweb.com/releases/mobile/app/prweb8948512.htm