(PRWEB) February 27, 2003
"Companies realize the need to train and educate their product managers in order to stay competitive" said Therese Padilla, co-founder of the AIPMM. "This course covers essential information useful for both new and experienced product managers."
ÂThis two-day Successful Product Development course teaches techniques to assess new product ideas, determine feasibility, and to define those products. Leveraging the undercurrents of market and customer needs, you learn the importance of creating superior, differentiated products and services, with true value for the right audienceÂ explained Steven Haines, founder of Sequent Learning Networks. ÂThen, through learning how to assess and prioritize those needs according to economic measures and within the constructs of the corporate strategy, you'll see how to improve the probability of success for those products.Â
Sequent Learning Networks provides training to raise the level of product management expertise by offering a broad, diverse product management professional development curriculum. Companies employing one or more product managers are eligible to apply for the free registration by contacting Steven Haines, founder and president of Sequent Learning Networks at 99 Wall Street, 13th Floor, New York, NY 10005, (212) 673-5454 or 1-800-606-2777, or by visiting http://www.sequentlearning.com. Mention promotion code: AIPMM in your correspondence.
The Association of International Product Marketing and Management is a global, open membership organization. It provides information and addresses issues that confront the careers of product professionals throughout various industries. The AIPMM is planning the first annual Educational Conference in Monterey, California for October 2003. For more information on issues concerning product managers and their companies visit http://www.aipmm.com.