New Clients Highlight Company Consumer Industry Focus

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Arieff Communications announced the addition of three new accounts: Friend, Azalea, and True Sake. This news comes on the heels of the company announcing their consumer-focused public relations and promotions emphasis.

Arieff Communications announced the addition of three new accounts in San Francisco's Hayes Valley: Friend, Azalea, and True Sake. This news comes on the heels of the company announcing their consumer-focused public relations and promotions emphasis.

About Friend:

Friend will present a breadth of items from furniture and home furnishings to clothing and accessories. Lines represented at Friend will include: Vitra, which offers innovative furniture created by some of the world's foremost designers; Alessi, which partners great designers and home furnishings, and MINI_motion apparel and accessories, inspired by travel and adventure, and BMW's new Mini Cooper. Emerging designers from the Bay Area as well as around the world will be represented by Friend, including: zweimineral home furnishings, Pyrrha jewelry, and Gus* furniture (Canada), Johe Porcelain (Germany), Splat porcelain and Romy Derman jewelry (England), Pablo lighting, Offi, and Ohio Design furniture

( Bay Area).

About Azalea:

Azalea showcases innovative designers such as Louis Verdad, Sass and Bide, Duc by Kim Bui, and Azalea’s own debut line, establishing the boutique as a forward-thinking purveyor of casual chic. Azalea’s debut collection has been showcased at the Asian Art Museum, Spa Bar, and J.J. Brookings Art Gallery. Audiences have snapped up the hand-selected pieces and eclectic vision and sensibility behind Azalea’s image. In addition to the already popular women’s line, Azalea will carry menswear that runs the gamut from J. Lindeberg to Ted Baker.

About True Sake:

Beau Timken has created an oasis for sake lovers in Hayes Valley. Over 90 sakes under one roof. This beautiful shop is the perfect stop for people curious about sake or anything in relation to sake. Beau will have answers to all your questions!

About Arieff Communications

Arieff Communications, founded in 2002 by Adrienne Arieff, draws upon its depth of experience in creating strategic and high profile public relations and marketing campaigns for its clients. The boutique agency is located in San Francisco, CA with an office in NY. Clients range from Jamba Juice, Remy Amerique to The Cosmopolitan and Tru Spa. For further information visit: http://www.arieffcom.com or call 415 487 9311.

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Adrienne Arieff
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