DALLAS (PRWEB) September 22, 2005
A professional bodybuilder is suing television evangelist Pat Robertson and others over RobertsonÂs improper use of photographs showing the bodybuilderÂs dramatic weight loss.
Through diet and exercise, including the use of a diet shake recipe promoted on RobertsonÂs TV program, ÂThe 700 Club,Â bodybuilder Phil Busch lost 200 pounds in 15 months. Busch is a natural bodybuilder who lost the weight and gained muscle without using drugs or steroids. He sent pictures showing his bodyÂs transformation to the showÂs producers and agreed they could be televised because he hoped to inspire others. He also allowed ÂThe 700 ClubÂ to use the photographs to promote Robertson's ÂWeight Loss Challenge.Â
Weeks later, Busch discovered Robertson was selling ÂPat's Diet ShakeÂ for profit through General Nutrition Center stores (GNC). When Busch realized his images had been used to promote a commercial product, rather than to inspire people to lose weight, he approached RobertsonÂs Christian Broadcasting Network (CBN) and asked for compensation, but was turned down flat.
ÂThis was never about weight loss; it was all about money,Â Busch says. ÂThey only had my photographs because I thought ÂThe 700 ClubÂ was trying to help others and because I knew CBN was a non-profit. Had I known Robertson and his corporate buddies were making money using my pictures, I would have handled everything differently.Â
Attorney Jim Davis of Davis Munck, P.C., in Dallas, represents Busch in his claims against Robertson, CBN and GNC. Davis says he wants to know why a non-profit such as CBN would promote Robertson's commercial product.
ÂPat Robertson should not have used PhilÂs photographs to make money for himself and GNC without offering some compensation,Â Davis says. ÂIn addition, if I were someone who had sent money to Pat Robertson, IÂd be very concerned about the blurring of the lines between CBN's charitable mission as a non-profit corporation and a Robertson commercial venture with GNC. It seems pretty clear to me that Robertson and his commercial partners, GNC and Basic Organics, have received private benefit from the ongoing promotion of Robertson's diet shake on ÂThe 700 Club.ÂÂ
The suit, Phillip Busch v. M.G. "Pat" Robertson et al. (05-09781), was filed in the 95th Judicial District Court in Dallas County, Texas.
Davis Munck, P.C., is a Dallas-based law firm that represents clients from start-ups to Fortune 100 companies in high-stakes commercial litigation, corporate transactions and business formation, employment and intellectual property law.