IRON Solutions Announces Interface with Farm Country Trader®

Share Article

IRON Solutions has released an interface between its Inventory Manager Software product and Farm Country Trader®,the Upper Midwest's leader in equipment sales publication.

IRON Solutions, LLC (, a leading provider of equipment market intelligence, announced the release of an interface between its Inventory Manager Software product and Farm Country Trader® (, the Upper Midwest's leader in equipment sales publication.

IRON Solution’s ( interface with Farm Country Trader ( allows equipment dealers to update and manage their inventory through Inventory Manager, alleviating the need for double entry of that information to various equipment search engines and advertising platforms. Inventory Manager serves as a single point of entry for advertising used equipment on IRON Solution’s ( leading equipment search web site, IRON Search ( as well as all the mainline manufacturers equipment search systems including (CNH - ELS, JD - Used Xpress & AGCO’s - Machine Locator).

“It has been a pleasure working with Rob Hage of Farm Country Trader ( to bring the interface of Inventory Manager and FCT to our central North American equipment dealers,” said Scott Derksen, IRON Solutions senior vice president oftTechnology & development. “This interface provides a single entry system, alleviating multiple entries and data duplication, thus reducing costs and increasing dealer sales and profits. We look forward to even more innovative methods to continue the growth and success of our dealer community.”

“We are ecstatic about this relationship,” stated Hage. “We have many customers in common with IRON Solutions, and this joint effort will allow us to give them what they have all been asking for. A single point of entry that serves many purposes in marketing is a breakthrough in this market.”

“Farm Country Trader has a unique go to market approach,” said Derksen. “This relationship adds value to our application by adding not only the Farm Country Trader properties, but also the various media affiliates – giving dealer inventory in the five-state area television and radio exposure as well.”

Dealers in the region will soon receive a visit from the Farm Country Trader representative to further outline the benefits of the relationship and how to use this marketing tool to their advantage.

About IRON Solutions

IRON Solutions ( is the leading provider of equipment market intelligence for used agricultural, industrial and outdoor power equipment. Their solutions include Official Guides to equipment values, IRON Search ( , IRON Classifieds ( , IRON Appraiser, Quote Pro Sales Suite for automating the sales department processes in equipment dealerships, and more. To learn more about IRON Solutions, their products or services, please visit the IRON Solutions website at

About Farm Country Trader®.

Farm Country Trader® ( is headquartered in Inwood, IA and was founded in 1989 to serve the five states of Minnesota, South Dakota, North Dakota, Iowa and Nebraska. They offer paid subscription and newsstand services of a bi-weekly pictorial catalogue of regional equipment for sale by dealers and private individuals. In addition they provide a searchable website and syndication options to regional media affiliates for broader inventory exposure.


Share article on social media or email:

View article via:

Pdf Print

Contact Author

Brenda Barnes
Visit website