New Concept for "Pay Per Click"

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Times are changing, the way pay per click changed internet advertising. It's all about to happen again.

Two years ago as an idea, now a thriving internet resource. success has been very quick only this month it is celebrating one year online.

The first year was the development stages where the founders of the company tried to work out how to exactly give businesses what they wanted. Now their determination and enthusiasm in there operation that it boosts over 6500 businesses in its online resource directory.

The idea is simple; a business comes along to the site looking for another business, for example an advertising agency to run it new campaign. Looks in the category and it has over 50 companies to get in contact with. It can choose one from it's local area or one at the other end of the country. It supplies all the contact information for the business and even directions to the offices.

After speaking to the co-founders of the company, Dean Saunders and Tony Daily are looking to take this even further with a "Get A Quote" module, which is where the idea of "Pay Per Lead" was born. Within categories soon you will be able to get a quote from all these companies by just simply filling in ONE form. The businesses come back to you directly and they will be giving you their cheapest price possible to try and beat off there competition. Which is great news for the original business.

This technology is provided by a company called "The Seed", so called to help businesses grow into the business they want to be.

Tony Daily says "It's a new concept of business, instead of paying per click for a potential sale, why not "Pay Per Lead", this gets a higher success rate than pay per click, so this is less time consuming for both businesses and with greater potential."

With its core business though still remaining on putting companies in touch with each other they do not forget where they have come from.


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Phil Walker