Hybrid Technologies Joins Product Placement Agency

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Hybrid Technologies (Electric Car & Motorcycle Company) see value in Product Placement & Product Integration.

Feature This!, product placement and entertainment marketing specialists, have signed Hybrid Technologies to an already impressive client base. By partnering with Hybrid Technologies, an emerging leader in the development and marketing of lithium-powered products worldwide, Feature This! joins the battle in environmental care.

With the constant threat of ever increasing gas prices and pollution reaching new highs, Hybrid Technologies can convert cars, motorcycles, watercraft, lawnmowers and bicycles to lithium battery power, an environmentally friendly, alternative power source. An aggressive marketing campaign, aimed at government agencies and the film industry, has met with an encouraging and positive response.

The Smart Car and the E-Cobra, an electric motorcycle, are two of the zero emission vehicles recently released by Hybrid Technologies.

With a proven track record of introducing new companies to Hollywood and the media, Feature This! is a natural partner for this innovative technology. For example, Q Global received an unprecedented number of exposures, throughout TV and Movie Land. Hollywood A-listers such as Jessica Simpson, Martin Lawrence and Ellen DeGeneres were filmed tearing around on their environmentally friendly – and FUN - electric scooters. Feature This! is charged up to further spread the word on electric vehicles.

Hybrid Technologies is only one of a few new clients recently added the Feature This! line up. Yukon Optics and Deuce Spinner Wheels have recently come aboard as well.

Photographic proofs of Yukon on the set of the up and coming Universal movie “Southland Tales”, starring The Rock and Sarah Michelle Gellar, have already been provided. Deuce was spotted on the set of the next Robert Davi movie, “The Dukes” and looks forward to many placements throughout the year.

Feature This! takes pride in building brand recognition and developing relationships between advertisers and Hollywood film makers. With access to the major networks and studios, Feature This! clients have successfully received recognition and endorsements from leading studio heavy weights. This type of marketing places products in the hands of today’s hottest celebrities, providing a powerful attraction. It also provides a lower cost-per-viewer ratio than conventional commercials or magazine ads, making it an attractive alternative means of marketing.

For more information on Feature This!

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Jay May
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