Get The Most From Your Corporate Holiday Gift Budget This Season

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So how do you make your gift stand out from all the others? When sending gifts there are some simple rules that will help make your gift giving more successful. Follow our instructions and become experts.

This year when you think about what your company is going to do with its corporate gift budget, keep one basic business principal in mind: ROI – Return On Investment. A busy office is going to get lots of gifts over the course of the year, with the most coming in December. Sending a gift serves two major functions: It shows your appreciation and thanks for all of their efforts over the year, and is an investment that helps foster, build and maintain good relationships. Sending a gift that blends in with the rest is not a good Return On Investment. You don’t need to be a CFO to realize that sending a gift that differentiates you from the rest will go along way in developing successful relationships.

So how do you make your gift stand out from all the others? When sending gifts there are some simple rules that will help make your gift giving more successful. Follow our instructions and become experts.

When Sending Gifts to an Office – Think Corporate Gift Baskets

1. Send Something That Everyone Can Enjoy.    

Business is about people. Everyone working at the recipient company adds value to your relationship in one capacity or another. Send something that everyone involved can share and enjoy. This shows that your appreciation extends beyond the scope of your primary contacts. Even though you might not know them, I guarantee they know you.

2. Send a Gift That Requires Little To No Preparation.

A gift is meant to be enjoyed, not be a hassle. Send something that doesn’t require assembly and can easily be opened and enjoyed. Requiring the recipient to do anything difficult will reduce the value of the gift. Our Christmas Gift Baskets are “open and enjoy.”

3. Remember That Your Gift Is a Reflection of You.

When you put your name and your company’s name on your holiday gift, make sure that you error on the side of quality over quantity. Simply put, better gifts have a higher perceived value than a bigger gift of inferior quality. Sending a smaller, more upscale gift is always the safer bet.

When Sending a Gift to an Individual Such as a Valued Employee, Client or Customer -

1. Use Reverse Engineering To Find The Perfect Gift.

Start with the person who will receive your gift – think about their tastes, hobbies, and lifestyle. After a little research you can start your shopping for a gift that will make the most lasting impression. For example, if they love golfing start with a golf theme. If they are into Kosher Foods, then one of our Kosher Gift Baskets or Hanukkah Gift Baskets will do the trick.

2. Send Your Gift To The Home Or To The Office?

If this is a personal gift that you would like the recipient to share with their friends and family, and you have their home address, then it is acceptable to send it to the home. If you would prefer that the staff enjoy it too, then play it safe and send it to the office.

If you are like most busy professionals, the process of shopping for and delivering your corporate gifts to your most valued clients, contacts, customers, and employees can be a chore. Selecting the right gift often seems like an impossible task, and delivering the gifts can be a complete hassle. Instead of stressing out, let Gourmet Gift Baskets offer to handle the whole process, seamlessly, professionally, and of course in the good taste.

Make your gift stick out this year by sending something sophisticated, unique, and upscale. Send something that shows your appreciation and your good taste at the same time: Send Holiday Gift Baskets from Each of our Christmas Gift Baskets has been designed to provide the most delicious gourmet foods in spectacular gift basket presentations. The office will probably receive many gifts this holiday season, but the one that will stick out and be remembered will be the one from Gourmet Gift Baskets.

Ryan Abood is President of an online purveyor of premium Holiday Gift Baskets.


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