Move Over Sarah Jessica, Meet 'Rex in the City' -- Luxury Unleashed

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Rex in the launches luxury e-commerce site catering to urban pups and their pampered lifestyle!

Carrie had her Manolo Blahniks, Jimmy Choo’s, and Chanel. Now Rex in the features Mahnolo Barkniks, Jimmy Chew’s, and Chewnel! With over 300 luxury dog product designers in her Rolodex, owner Amy Parks decided it was time to take a leap.

“We spent months scouring the pet products market to create an online boutique featuring famous designers and manufacturers in the pet industry, as well as up-and-coming smaller designers. The selection and designs are hand-picked and top-notch,” states Ms. Parks. Rex in the aims to create synergy between their customer’s taste and desired lifestyle while creating the same experience for their pets. “The product mix is carefully selected so that only the finest and highest quality merchandise is offered through a hip online boutique experience, making it a “one-stop shop” for today’s time deprived pet owners,” she stated.

Pampering your pup is one of the hottest trends, and the industry has experienced consistent growth every year with companies like Coach, Juicy Couture, Louis Vuitton and Gucci all adding dog products to there assortments. “Dogs have become family members more than ever before. For a lot of people, it’s one step closer to parenthood without the huge responsibility,” said Ms. Parks.

With a rapidly growing customer base of urban chic “moms”, the website has captivated its audience with hand picked selections of canine couture. Featuring fur-trimmed cashgora hoodies to embellished tees, designer leather carriers, Swarovski encrusted collars and leads, custom decoupage toy boxes and upscale furnishings. All for teacup size pooches to Great Danes.

About Rex in the City

Rex, a 3-pound Pomeranian and the namesake of the site, is like a pint-sized celebrity, creating a frenzy wherever he goes. Rex’s instant star-quality coupled with a contemporary mix of up and coming dog designers has lead to the success of the site. Amy Parks left a successful career in E-commerce Management to launch the website. It made sense for her to merge her professional background with her love and devotion to all things dog. Rex in the is the place to be so: Come. Sit. Stay. Shop.

Join “Club Rex” now to receive news on the latest trends, sales, specials and events and receive free ground shipping on orders over $75!

For more information on Rex in the -- Luxury Unleashed.



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