Moms Turn to Family and Web for Holiday Tips According to New Survey

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While the holiday season is a busy time of year for most, it’s even busier for moms. Sixty-two percent of moms say they get at least two hours less sleep on an average night during the holiday season, according to a new survey of 2,907 moms conducted by ClubMom® (, the website where millions of moms go for practical been there, done that advice, tips, and personal stories from real moms.

Despite their lack of sleep, most moms feel excited and joyous about the approaching holiday (54 percent), yet 70 percent say the holidays are stressful. The reason – cooking, cleaning, decorating, shopping, giving – their list of roles gets a whole lot longer!

There’s an Elf in Most Everyone!

Moms are keeping their eyes and ears open for their little holiday helpers. And, believe it or not, they are finding them in their husbands and children. Seventy-two percent of moms say their husbands are helping out, and nearly the same (70 percent) say their children are pitching in just as much! Fifty-eight percent of moms say that both their kids and husbands help most when it comes to decorating.

When asked what moms do to help make the holidays less stressful, the majority (70 percent) said that they like to shop way in advance and online (35 percent). Moms are smart shoppers – not only do they shop in advance, but nearly half say that they stay clear of the stores on “Black Friday,” the day after Thanksgiving. makes holiday shopping easy with its Online Mall and Gift Card Store, both open 24/7 with hundreds of retailers to shop with, like Gap, Barnes and Noble, Old Navy, Spa Finder, and more. Moms can get their holiday shopping done quickly and without the crowds, while also earning ClubMom Points for each dollar they spend. Points can be redeemed for treats for them, like spa visits, getaways, housecleaning services, and restaurant gift cards.

Who do moms turn to most for advice during the holidays? Family members (40 percent), as well as websites and newsletters (21 percent) are moms’ secret weapons to finding advice the quick and easy way. The majority of moms are looking for gift ideas and special deals (58 percent), while another 20 percent are seeking the best holiday recipes.

Kicking off on November 21st and continuing through the week of Christmas, all ClubMom members will receive their very own free “ClubMom Holiday Helper” weekly email with the best of holiday recipes, online shopping deals, gift ideas and more.

The Perfect Gift to Say “Thank You”

Besides balancing all they do every day while preparing for the holidays (52 percent), moms also find themselves getting anxious about choosing the right gifts for everyone on their list. But let’s get one thing straight, no matter who’s on the list, most every mom has set a budget (75 percent), and 74 percent say they always stick to it!

Moms will be easy to please this holiday season – a simple thank you is #1 on their wish list. When asked what their husbands could do for them that would mean more than any gift they could buy, 37 percent of moms wished their husbands would say “thank you” for all they do to make the holidays so special! Thirty-one percent would love for their husbands to take the kids out of their hands so they could have some “me-time.”

Nothing says happy holidays like chocolate – the perfect gift of indulgence for moms!

The entire month of December, moms can enter the “31 Days of Giving Sweepstakes” at, for their chance to win a 30-piece box of Godiva Platinum Collection chocolate.

The True Meaning of it All

Gifts aside, 65 percent of moms are concerned that their children will get caught up in the materialism, instead of the true spirit, of the holidays. To combat this, 93 percent of moms say they’ll do some sort of charitable activity as a family! Nearly 40 percent of moms will donate food to various food drives, while others will buy gifts for those who are less fortunate through programs like “Letters to Santa” (33 percent). Moms can get more ideas as to how they can help others this holiday by connecting with other moms on the “Make a Difference” message boards at

Entertaining for the holidays is a ton of work, and can be very stressful. But, according to nearly half of the moms surveyed, spending time with family at their home is the way to celebrate the true meaning of the holidays. surveyed moms via an online poll of members from October 26 – November 4, 2005. The total samples size was 2,907 moms.

About, established by Meredith Vieira, moderator of the popular daytime talk show “The View,” actor and social activist Andrew Shue, entrepreneur and ClubMom Chief Executive Officer, Michael Sanchez, among others, is the website where millions of moms go for practical been there, done that advice, tips, and personal stories from real moms. With already more than 2 million members and growing fast, invites all moms to join free and take advantage of the many benefits of membership.


Meredith Pincu


(646) 435-6525

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