Harbor Credit Announces Launch of Online Auto Sales Leads and Special Finance Leads Program – Backed by Ed McMahon Signature Direct Mail Marketing Campaigns

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Harbor Credit (http://www.harborcredit.com), the premier resource on automotive and consumer lending, today announced the launch of a new lead program for auto dealers (http://www.harborcredit.com/dealers/).

Harbor Credit (http://www.harborcredit.com), the premier resource on automotive and consumer lending, today announced the launch of a new lead program for auto dealers (http://www.harborcredit.com/dealers/).

The program was created to serve as the premier source for auto dealer’s nationwide. Harbor Credit’s marketing delivers the highest quality online auto sales leads and special finance leads available anywhere, with 100% of the qualified car buyers in a single area going to local dealerships. All leads are exclusive as well, meaning they are never resold to competitors. Participating dealers receive real-time leads, via fax or email, in their specified geographic market, with minimum income filters set to their preferred guidelines, and prices that deliver low cost-per-sale (CPS). In addition, there are no monthly fees, start-up costs, or long term commitments.

Harbor Credit already serves hundreds of clients across the country. Rob Gaudio, President of Harbor Credit, said of the newly added program, “We treat every dealer as though they are our first, largest, and top-generating dealer. Too often, in most dealer-marketing relationships, the dealers are mistreated. Fact is, they are our customers, and in HC’s Auto Sales Leads Program we are going to make them a top priority and deliver the most qualified leads in the business.”

Harbor Credit has also teamed up with Ed McMahon to provide an exclusive Direct Mail program that is designed to increase dealers’ business with minimal investment. Gaudio went on to say, “With the voice of a well-known and reliable personality like Ed McMahon behind them, the potential of these marketing campaigns is endless.” Backed by over 40 years of automotive experience on all levels, and unparalleled resources, Harbor Credit’s innovative and unique technology puts the power of a dealer’s campaign back in their hands.

With a rapidly expanding national dealer network, Harbor Credit is actively seeking franchised and independent dealers, especially those that are proficient in sub-prime auto financing (dealers@harborcredit.com).

About Harbor Credit

Harbor Credit is a leading developer of middleware solutions for the consumer lending industry. Based in San Diego, CA, the company provides consumers with on demand access to multiple dealers and lenders along with up-to-date, unbiased credit and lending information. Harbor Credit assists millions of people in making educated decisions about the credit products they buy, including auto loans and auto refinance, new and used car listings, mortgage loans, student loans, personal loans, and credit reports. For more information, visit http://www.harborcredit.com or call 800.308.5262.


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Greg DiCristina
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