Olympic Torch Heats Rome Vacation Package Sales

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Italy vacation packages, including Rome vacation packages are picking up steam as the Olympics bring Italy center stage in the eyes of the World. Dreams of a trip to Italy extend far beyond Olympians with visions of gold.

Italy vacation packages, including Rome vacation packages are enjoying a surge as people begin to focus their attention on Italy with the Olympic Games set to begin.

The Olympic Games highlight the host country with the media coverage becoming a living travel brochure for the host nation. With the Olympics set to begin on Friday with the Opening Ceremony, Italy is bracing for a deluge of media coverage that will set the Italy vacation industry on fire.

Rome vacation packages are always popular, however, with the Olympics putting the global spotlight on the entire country, Italy vacations, especially Rome vacation packages will see a big jump in sales in coming weeks,” Jeanne De Smedt, president, Virgin Vacations, explains. Virgin Vacations, for example, offers an “Italy Fly & Drive” Rome vacation package that starts at $559 per person, depending on dates selected, departure city and other factors.

As nations tally the number of Olympic medals they win in the Torino Games, Italy will likely be the big gold medal winner when it comes to tourism directly linked to Olympic Games coverage.

“Italy is an amazing destination and now with extra media coverage there is no telling just how popular Rome vacation packages and Italy vacation packages will be,” De Smedt predicts.

Italy historically is at or near the top of most popular vacation destinations each and every year. Rome vacation packages are some of the most sought after in the industry with many people visiting one of the most famous cities in the World to experience the beauty, art, culture, history and cuisine of this world class city.

While the Olympic Games fill the dreams of many athletes, the coverage of the Olympic Games may fill the heads of many would-be vacationers with dreams of Italy vacations in the months to come.


Virgin Vacations offers a varied product line, which includes “Exclusively Virgin” vacations to the UK and Europe featuring round-trip air on their award-winning carrier, Virgin Atlantic Airways. Their recently expanded travel menu now includes Europe, Asia, South America, the South Pacific, and Central and South America. This additional expansion offers travelers the opportunity to choose complete vacation packages or the option to create their own personalized holiday. Check out all of the online specials and details, and book your next Virgin Vacation on http://www.virgin-vacations.com, or through our reservation center by calling 1-888-YES-VIRGIN (1-888-937-8474).

Virgin Vacations Contact:

Jeanne De Smedt

747 Belden Avenue

Norwalk, CT 06850

Phone: 203.750.2081

Fax: 203.750.6403

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