Software Sales Journal Passes an Incredible 75,000 Subscribers in 2005

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Magazine focused on Best Practices in Software Sales, Software Sales Jobs, adds a record 10 000 subscribers in the Fourth Quarter, the leading job posting site for (what else) software sales jobs, announced today that it’s flagship publication, the Software Sales Journal, finished 2005 with more than 75,000 subscribers. During the fourth quarter, the magazine added more than 10,000 net new subscribers, increasing it’s audience in the enterprise software sales community by over 15%.

“The rate at which people in the software sales community are subscribing to the newsletter is flattering. It tells us that the entire community - sales executives, sales engineers, CEO’s, entrepreneurs, and even venture capital investors – really does value the content we put together,” said Krista Fost, VP of Marketing for “Of course, I’m sure the job postings are a big part of the reason. We’re becoming the premier destination for sales executives looking for software sales jobs at both large ISV’s and early stage software companies.”

The site originally gained popularity with large software companies on the basis of it’s no-frills functionality and simple promise to draw high quality software sales candidates – especially those classified as ‘passive seekers’ (ie. those who are happily employed, yet remain open to a more lucrative opportunity.) The Software Sales Journal publication was designed to offer visitors to the web site access to both strategic and tactical advice on the subject of selling and marketing enterprise software, and features contributions from some of the world's leading trainers and strategists.

About is the software industry’s # 1 job board for careers in software sales. The site offers both early stage software companies and large, established software vendors direct access to resumes of the very best candidates, including Field Sales Reps, Sales Engineers, and channels / alliances professionals. Past clients include a who’s who list of the enterprise software world, including SAP, Siebel, Oracle, Computer Associates, BMC, BEA, Sybase, Business Objects, Cognos, and others. For more information, please visit


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Krista Fost
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