Consumer Cellular Selects MobileSphere to Provide International Long Distance Calling Services to Cellular Users

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Consumer Cellular to provide subscribers with fully-integrated, direct-dial international calling utilizing MobileSphere’s wireless global communications solution.

Traditionally, direct-dial international calling from a cellular phone has been cost prohibitive, and lower-cost alternatives such as calling cards are cumbersome for customers to use

MobileSphere, a leading provider of global communications solutions, today announced that Consumer Cellular, one of the nation's leading mobile virtual network operators (MVNOs), has selected MobileSphere to provide its customers with direct-dial, highly cost-effective international long distance calling. Consumer Cellular specializes in providing wireless services to individual consumers who use their cell phones primarily for convenience and safety reasons, all without a long-term commitment.

"We are very pleased to have been selected by Consumer Cellular to provide direct-dial wireless international long distance for their large and growing subscriber base,” commented Gavin Macomber, executive vice president of marketing for MobileSphere. “Consumer Cellular’s decision to use MobileSphere is yet another endorsement of our unique technology and our experience in providing international communications solutions to the MVNO market.”

Under the agreement, Consumer Cellular customers now have the convenience of simply dialing direct for all their international calling needs. Through MobileSphere’s unique call routing and switching technology, Consumer Cellular can now divert calls from the high cost cellular carrier networks to MobileSphere’s platform, where international calls will be provisioned, billed and terminated across MobileSphere’s Tier 1 network. The partnership will provide an affordable option for international calls, combined with the simplicity of direct dialing.

“Traditionally, direct-dial international calling from a cellular phone has been cost prohibitive, and lower-cost alternatives such as calling cards are cumbersome for customers to use,” said John Marick, CEO of Consumer Cellular. “Consumer Cellular is thrilled to be able to offer the simplicity and affordability of MobileSphere’s service to both our retail and wholesale customers. This will be yet another reason for individuals to select Consumer Cellular from the many choices available in the highly competitive wireless industry.”

In addition to traditional retail customers, Consumer Cellular also provides services to wholesale partners, many of whom target market segments with high international calling needs. The new service offered in conjunction with MobileSphere is a tremendous enhancement for these partners’ end users.

As callers are increasingly using cell phones as their primary or only phone, the need for international wireless calling is becoming progressively more important. MobileSphere’s solution continues to be selected and deployed by a growing number of MVNOs and wireless carriers looking to meet that demand.

About Consumer Cellular

Headquartered in Portland, Oregon, Consumer Cellular is one of the nation's leading wireless resellers. The company was founded in 1995 by industry veterans whose experience dates back to the days of McCaw Communications, one of the original nationwide cellular carriers. Consumer Cellular built a successful retail business by meeting the needs of underserved market segments, both in terms of service plans and customer care. In early 2004 Consumer Cellular launched an innovative wholesale program designed to serve telecom firms and other companies seeking to offer their own private-label wireless service. The program utilizes the same extensive knowledge and operating efficiencies that are the foundation of the company's successful retail business. For more information, visit for retail service or visit for wholesale service.

About MobileSphere

Headquartered in Boston, Massachusetts, MobileSphere has been a leading provider of global wireless communications solutions since 2001. Utilizing its patent-pending softswitch technology, coupled with its global Tier 1 network, MobileSphere provides its customers with innovative, highly-competitive, market-proven solutions. Serving customers worldwide, the company uniquely focuses on the international long distance needs of mobile virtual network operators (MVNOs), wireless carriers, medium-to-large enterprises, universities and consumers. MobileSphere’s services include CarrierILD™ for MVNOs, CellularLD™ for consumers and small businesses and MobileU™ for universities and educational institutions. MobileSphere is a member of the Association for Communications Technology Professionals in Higher Education (ACUTA). For more information, visit

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Tracy Wemett



John Marick

Consumer Cellular


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