New York, NY (PRWEB) September 6, 2006
John C. Havens, About.com Guide to Podcasting and Founder of Podcast Vision & Voice, announced his new Audio (Podcast) Press Release service today.
"Companies and marketing professionals have been wondering how podcasting can be used in a B2B application for some time. I had the idea to create an audio version of a press release for clients to add another level of media interaction/audio branding with their intended audience. Providing an audio version of a press release allows you to connect with listeners through your tone of voice, number of people recorded for the audio, and background music."
More importantly, an audio version of your press release:
-Allows consumers to listen to your press release while they continue surfing the Internet. People appreciate getting the important information they need while not taking too much time out of their busy day.
-Allows you to get content to consumers the way they want to digest it. If you create an Audio Press Release Podcast Series, listeners can download you latest release to their MP3 player or burn it to a CD and listen in the car on the drive home. This is something they can't do with a written release.
-Allows you to create audio content that can be searched by audio search engines. As SEO technology improves, you want to ensure that you have content people can find whether searching for written or audio content.
Havens is offering three options of his Audio (Podcast) Press Release Service:
1) "Basic" version with a narrator reading existing written Press Release and one/two music tracks added for tone/audio branding.
2) "PowerCast" version with multiple speakers, music tracks, and sound effect possibilities to provide a more interactive feel. Our interviewers can call you/your colleagues and quickly chat/record over the phone to provide the audio that will be included (after editing, etc.) in your press release.
3) "Basic or "PowerCast" versions provided in a Podcast (multi episode, format where listeners can subscribe via iTunes or other host).
For more information on how to use an Audio Press Release, read John's article,
Create a Podcast Audio Press Release on his site at about.com.
For more information/pricing on securing your Audio (Podcast) Press Release, please call John directly at: 917-597-3323.
# # #