Treat Your Street Machine To A Little Dose Of Royalty Whether On The Road Or In The Garage Just By Switching Lubricants

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Upgrading lubricants is the easiest way to increase your bike’s performance, longevity and make your life a little bit easier.

Whether preparing to hit the streets or storing your bike for winter, taking care of your street machine can be a real challenge. Upgrading lubricants is the easiest way to increase your bike’s performance, longevity and make your life a little bit easier. After gaining a reputation for developing top-of-the-line high-performance synthetic automotive lubricants, Royal Purple® has produced a line of high-performance motorcycle oils. These are not repackaged automotive oils. Royal Purple’s engineers have specifically formulated the Max-Cycle® motorcycle oil to exceed the demands of both motorcycle engines and transmissions.

If you’re hitting the garage, preparing to store your bike for winter, Royal Purple can make your life easier by:

Get More Power- Royal Purple has been proven in independent test to increase horsepower and torque 3% - 5% compared to leading synthetic and conventional oils.

Beat The Heat- Keeping water cooled motorcycle engines cool is easier during the winter, but it can still be a challenge on those long stop and go cruises. Royal Purple® offers an easy way to drop engine operating temperatures considerably—just by changing your oil. In independent testing, switching to Royal Purple’s brand-new Max-Cycle® high-performance synthetic motorcycle oil reduced engine temperatures by a dramatic 24 to 44 degrees F.

Wipe Out Wear- Max-Cycle® greatly reduces engine wear—including ring, cylinder and bearing wear. It continuously adheres to metal surfaces, even after shutdown, to provide instant protection at startup. Max-Cycle® has unsurpassed film strength that is up to 400 percent stronger than leading synthetic and mineral oils for maximum protection against metal-to-metal contact.

Keep Your Warranty In Tack- Max-Cycle® exceeds API/JASO new warranty requirements, and it’s compatible with other mineral and synthetic motor oils. No flushing is necessary prior to use. It is recommended for use in both air-cooled and liquid-cooled 4-cycle engines and is compatible with wet-clutch transmissions.

Avoiding Needless Oil Changes- Save time in your winterizing routine by using Royal Purple. With Royal Purple there’s no need for an additional oil change, just to park your bike for the winter. Royal Purple would only recommend changing the oil if the bike was close to being ready for an oil change anyway. They do, however, recommend either draining the fuel or adding a fuel stabilizer to the fuel in the tank.

Keeping Your Oil Needs Simple- If it’s extra protection you’re looking for, there’s no need to switch to a heavier grade oil just for the winter season. With Royal Purple creates an ionic bond that adheres to metal even after shutdown protecting your ride throughout the winter season and storage.

Saving You Time and Money, When Lubricating Your Parts-Thanks to Royal Purple’s “Max” products you can just handle your lubrication needs and then forget about them.

  • Max-Chain® is a motorcycle chain lubricant that can’t be beat. Well suited to preserving parts during periods of extended storage.
  • For a multipurpose lubricant, Maxfilm® clings to metal surfaces for long-lasting protection against friction and wear. It’s also great to loosen stuck throttle and clutch cables. And, it’s environmentally friendly.
  • When you need a great lube during assembly, there’s Max-Tuff®, an ultra-tough synthetic lubricant designed for use in reassembling repaired equipment. It provides excellent protection to both ferrous and nonferrous metals against rust and corrosion.

But if you’re not hitting the garages and preparing for the streets, Royal Purple’s got you covered as well. Just by switching your lubricants you can expect to:

About Royal Purple

Royal Purple produces a full line of synthetic motorcycle lubricants and a full line of synthetic car and truck lubricants. For more information on Royal Purple or its products, contact Royal Purple Ltd., One Royal Purple Lane, Porter, TX 77365, 281-354-8600,

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Chad Westfall
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