Minnesota Department of Public Safety Taking Interesting Measures to Promote The Dangers of Drinking and Driving

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With sobering drinking and driving statistics, the Minnesota Department of Public Safety has taken interesting measures to improve the Minnesota DUI problem.

Last year, more than 42,000 motorists were arrested with a Minnesota DUI, a record high. In addition, alcohol related crashes accounted for around 200 traffic deaths. With these sobering numbers, The Minnesota Department of Public Safety has resorted to taking out of the ordinary measures in an attempt to get their message across regarding the dangers of drinking and driving.

For example, men who used urinals in some bars on St. Patrick's Day may have gotten a special message about drunken driving. The Minnesota Department of Public Safety deployed 'talking urinal cakes' in about 100 bars to encourage people not to drink and drive. The bottom line is they want the Minnesota DUI arrests to go down.

The cakes, activated by a motion sensor, offered a message with a woman's sultry voice saying "Hey there big guy, having a few drinks?" The message was targeted toward primary Minnesota DUI offenders, young men.

The Department chose St. Patrick's Day because over the past five years, St. Patrick's Day holidays had traffic crashes resulting in nine deaths, four of which were alcohol related. In addition, over that same time period, nearly 1,400 motorists received a Minnesota DUI arrest on the holiday.

Besides the urinal cakes, the Department held a public relations campaign using unique phrasing and sayings such as "Make sure you designate O'driver" and "Nothing goes worse with green beer than a DWI chaser. Road patrols will be thicker than a pint of Guinness".

Essentially, the State Department of Public Safety is using all measures possible to get the message out, change people's behavior, and improve Minnesota DUI statistics. They want safer roads for all drivers.

"Obviously, the message that drinking and driving don't mix is still not hitting home with many drivers. However, we must remember that those charged with a Minnesota DUI deserve the best possible defense as a conviction has serious consequences," states attorney Douglas Kans.

"With Minnesota DUI law being extremely complex, it is important for a defendant to have an experienced lawyer who is able to navigate the intricate laws, understand the prosecutor's position and successfully negotiate or litigate the best possible outcome," Kans concludes.

Anyone facing charges due to the increased enforcement and targeted campaigns should choose Kans Law Firm to represent them. Kans Law Firm has the experience, professionalism and commitment that clients need during their trying time.

For over a decade, Mr. Kans has dedicated himself solely to defending individuals charged with crimes. Over this period, he has earned the respect of fellow colleagues, prosecutors, and Judges throughout the State of Minnesota. Mr. Kans has successfully litigated and negotiated hundreds of criminal cases during his career. He has had many proud achievements, but none is as important as the personal satisfaction he receives from working hard and achieving wonderful results for his clients.


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Douglas Kans
Kans Law
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