Silver Cross is a Hit Among Hipster Moms at LA's Baby Celebration

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Silver Cross made thousands of new fans at Baby Celebration LA's first annual event. Hipster families and parents-to-be stopped by the UK based carriage and stroller manufacturer's booth during the two day event to see the latest and greatest in child transport.

Silver Cross made thousands of new fans at Baby Celebration LA's first annual event. Hipster families and parents-to-be stopped by the UK based carriage and stroller manufacturer's booth during the two day event to see the latest and greatest in child transport. From the elegant Heritage Collection prams to the sleek modern strollers found in its Lifestyle and On-the-Go Collection, all of Silver Cross's current models were on display and available for purchase.

Silver Cross's newest model, the 3D, was a hit with moms who loved the attention to detail it pays to the newborn baby with a luxurious basinet that converts to a compact, sturdy forward facing stroller. "Access Hollywood" co-host Nancy O'Dell recently scooped one up for her baby-to-be. Dads favored the sporty S4 (available in sleek black fabric) and smooth Linear Freeway - the same style that Jake Gyllenhaal was recently seen pushing his niece Ramona in.

For every Silver Cross carriage and stroller sold at the event, Silver Cross donated a Micro V2 stroller to a non-profit organization. Silver Cross also gave away a gorgeous pale pink signature Balmoral carriage to the lucky show attendee who guessed the exact number of binkies - 1,133 - inside from ItsMyBinky.com.

Baby Celebration is a one-of-a-kind, two-day event for "hip moms and trendy tots" presenting all things baby in an atmosphere attractive to manufacturers, retailers and consumers alike. Open to consumers and the trade, Baby Celebration took place at the Los Angeles Convention Center April 28-29, 2007.

About Silver Cross
Silver Cross was founded in 1877 by William Wilson, a prolific inventor of baby carriages, with over 30 registered patents. From his Silver Cross works, Wilson created a reputation for producing the world's finest carriages, which were eagerly sought by royalty and the world's aristocracy. Today, the traditional Heritage carriages are still handcrafted in Yorkshire, England and count Hollywood stars Gwyneth Paltrow, Madonna, Angelina Jolie, Maggie Gyllenhaal and Heidi Klum among its fans. Silver Cross also manufacturers a more modern Lifestyle Collection comprised of various carriage and stroller combinations, all featuring the same craftsmanship and quality long associated with the Silver Cross brand. London Bridge Partners is the exclusive Silver Cross U.S. distributor.

About London Bridge Partners
London Bridge Partners is located in San Diego, California and specializes in promoting fine specialty and unique juvenile goods. For more information specific to London Bridge Partners' selection of fine Silver Cross carriages and strollers, please feel free to visit the website: Silver Cross America

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Jenny Heller
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