Vegan Willy Wonka Warns of Vegan Diet Dangers Prior to Presenting an Environmental Award at World's Biggest Vegan Fayre

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A leading UK dairy free organic chocolate manufacturer has gone mental - environmental. Plamil foods factory in Folkestone is now run on 100% sustainable energy sources. The latest research from Chicago University, a UN report and a leaked secret document from the UK government all suggest a vegan diet is the best for the planet. Adrian Ling Plamil Foods MD says "The food industry needs to realise the dangers of a vegan diet rising in popularity. Food manufacturers now have to watch quality control on many different new levels if they want to keep a competitive edge"

Vegan Willy Wonka Adrian Ling from Plamil Foods has issued a warning to the organic and health food industry about the dangers of Vegan diets, just days before he is due to present an Environment award at the world's biggest vegan festival at The Bristol Vegan Fayre on the 9th and 10th June.

"The organic and health food industry needs to realise the dangers of a vegan diet rising in popularity. Food manufacturers now have to watch quality control on many different new levels if they want to keep a competitive edge," Ling warns. "Just using organic ingredients is no longer enough to ensure customer brand loyalty," he adds

Plamil Foods organic health foods factory in Folkestone, UK has gone the extra mile. Plamil have recently converted their energy supply to a 100% sustainable source of electricity, so not only are the ingredients used kinder to the environment, even the power used to make the products is more environmentally friendly.

Ling, the MD of the organic vegan chocolate and mayonnaise manufacturer says, "At Plamil not only do you find products that are healthier for people they are healthier for the planet too! Our dairy free organic chocolate bars and organic egg free mayonnaises are produced using 100% sustainably sourced energy."

Plamil Foods have uncovered mounting evidence that vegetarian and vegan diets are as good for the planet as they are for your health. Ling says, "Recent research claims that plant based vegan diets are the most sustainable. Consumers are being advised that if they want to be kind to the environment and help prevent global warming they should eat the dietary equivalent of a lean, energy mean hybrid car, not an obese 4x4 monster SUV Chelsea Tractor cum king size Mars Bar or quarter pounder."

The UK Government agrees. On their Website http://www.direct.gov.uk they reveal anyone serious about saving the environment should eat less meat and dairy. They say that "production of meat and dairy products has a much bigger effect on climate change and other environmental impacts than that of most grains, pulses, fruit and vegetables."

Ethical Market consultant Tony Bishop-Weston from Foods for Life says, "Ethical and organic consumers are now more frequently looking at the bigger picture and discovering supply often meets demand. Manufacturers who want to please the LOHAS (Lifestyle of Health and Sustainability) demographic will have to follow in Plamil Foods footsteps and factor in quality assurances for vegan, fair trade, organic, green and carbon footprint issues."

Plamil Foods have also sponsored an achievement award. Plamil's MD Adrian Ling will present an award as part of the 007 Environment Awards at The Bristol Vegan Fayre on the 9th and 10th of June where there will be many ethical and environmentally friendly health foods show-cased. See http://www.bristolveganfayre.co.uk for more details.

EDITORS NOTES

Contacts

Plamil are the UK pioneer of Dairy Free foods and the first to produce a range of organic vegan chocolate bars and mayonnaises.

Plamil Foods Ltd
Folkestone, Kent, CT19 6PQ
Phone: 01303 850588
Fax: 01303 850015
Email: contact-us (at) plamilfoods.co.uk
web: http://www.plamilfoods.co.uk

Plamil sales department is open 9.30am to 4.30pm Monday to Friday.

Environment Quotes

The UK Vegetarian Society say Farmed animals produce more greenhouse gas emissions (18%) than the world's entire transport system (13.5%) and has challenged members of the UK Green Party to go vegetarian

Gidon Eshel and Pamela Martin, assistant professors of geophysics at the University of Chicago, believe they have proof that our consumption of red meat may be as bad for the planet as it is for our bodies. The Chicago data, published in The Journal Earth Interactions, from a range of sources, examined the amount of fossil-fuel energy, (and thus the level of production of greenhouse gases) required for five typical diets. The vegetarian diet turned out to be the most energy efficient, followed by poultry with meat and fish diets tying for worst place. Once you take into account other factors such as bovine flatulence, or gas released by manure, then meat ends up dead last. "It is comparable to the difference between driving an SUV and driving a reasonable sedan," said Eshel.

PeTA President Ingrid Newkirk has challenged US congress to reduce taxes for vegetarians in a letter to congressional leaders. Newkirk cited a U.N. report on global warming, saying "scientists determined that raising animals for food generates more greenhouse gases than all the cars, trucks, and (planes) in the world combined."

"Anyone who buys a hybrid in order to cut down on their contribution to global warming and uses it to drive to the supermarket to buy chicken, steaks and milk should face up to the fact that there's no such thing as a meat-eating environmentalist," Newkirk said.

The Dail Mail reported a leaked document from the department of the environment confirming that gently encouraging a gradual public shift towards a vegan diet would be best to battle against global warming.

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TONY BISHOP-WESTON PEA PR
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