World's Leading Digital Advertising Event Unveils in Beijing

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ad:tech celebrates its 3rd anniversary in China with ad:tech Beijing this October.

ad:tech conference, the world's largest interactive marketing event, will be staged in Beijing on October 16-17 at the China World Hotel, China. Built on resounding success from previous two ad:tech events in Shanghai, ad:tech Beijing is expected to attract more than 2,000 decision makers and heavyweight blue-chip companies to share insights, exchange knowledge and connect with the digital advertising and online marketing community.

In celebrating the third anniversary of ad:tech in China, Mr. Paul Beckley, Vice President for Technology, ad:tech Asia Pacific, believes the 2008 Beijing Olympic Games will further accelerate online advertising spending in China and therefore destined the event in Beijing this year.

"We are striving to establish ad:tech's legacy in China as the best interactive advertising event, bringing invaluable global insights, networking and technology solutions to our attendees. The robust growth in China's internet population, broadband availability and living standard will open tremendous opportunities for local and international digital advertisers and vendors," said Mr. Beckley.

China's online network sales is expected to reach 8.3 billion yuan (US$1.098 billion) in 2007, and will further accelerate to 23 billion yuan (US$3.043 billion) by 2010, according to industry forecast.

Tencent: Diamond Sponsor
ad:tech Beijing is supported by generous sponsors that share its vision. "We decided to be a Diamond sponsor for this year's ad:tech Beijing," said SY Lau, Executive Vice President, Online Marketing Services & Corporate Branding, Tencent. "The decision was an easy one as we are impressed by ad:tech's consistent quality in conference contents, speakers and delegates."

-Impressive list of keynote presentations

The conference will have over 100 speakers, including:
Keynote Presentation Speakers
-Day One (Oct 16, 2007)
Mr. Martin Lau, President of Tencent
Mr. Jun Tang, President of Shanda Interactive
Dr. Don E. Schultz, Professor Emeritus-in-Service Northwestern University                        

-Day Two (Oct 17, 2007)
Mr. Brian Fetherstonhaugh, Global CEO of OgilvyOne
Dr. Charles Zhang, CEO and Founder of Sohu
Mr. Henry Hui, CMO of Pepsico (China)
Mr. Kent Lindstrom, President of Friendster

Keynote Panel Speakers

-Day One (Oct 16, 2007), Morning
Ms. Hong Du, SVP of Sina    
Ms. Lily Wang, CMO of GE Capital
Mr. Wing Pepper, EVP of MRM Worldwide

-Day One (Oct 16, 2007), Evening
Mr. Michael Tong, COO of Netease
Dr. Ming Zeng, CEO of Yahoo!China
Dr. Brad Berens, Editor-in-Chief and Chief Content Officer of iMedia Connection

The two-day conference program will feature more than 30 senior executives, who will address delegates on a wide variety of topics in over 27 conference sessions. Centered on the theme "Providing Values to Marketers and Customers in a proliferating Media Nation," ad:tech Beijing will showcase latest global trends, technologies and solutions in the interactive advertising space for the digital marketing community.

For latest information on exhibitors, speakers, conference sessions, events and special offerings, please visit For additional media materials, please visit

About ad:tech:
ad:tech expositions, LLC is the leading organizer of conferences and exhibitions for the interactive marketing community worldwide. ad:tech produces the world's largest interactive marketing events held in Shanghai, New York, San Francisco, Chicago, London, Sydney and Paris. ad:tech is produced by dmg world media, with offices in Beijing and Shanghai, and regional headquarter in Singapore. For listings of latest exhibitors, speakers, events and offerings, please visit

About dmg world media:
An international exhibition and publishing company, dmg world media produces over 300 market-leading trade exhibitions, consumer shows and fairs each year and publishes 45 related magazines, newspapers, directories and market reports. dmg world media employs 800 people and maintains a worldwide presence through 38 offices in the United States, Canada, the United Kingdom, France, the United Arab Emirates, China, Australia and New Zealand. dmg world media is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest and most successful media companies in the United Kingdom. Additional information on dmg world media can be found at

Media Contact

Mimi Vong
Director of Content & Marketing
ad:tech Asia Pacific
MSN: mimivong(at)
Skype: MimiVong
+ (852)980-980-11

Rebecca Poek
One Voice Group Communications Limited
MSN: o_ojimo(at)
Skype: Rebecca.Poek
+ (852)902-536-82


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Kristin Widergren
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