Don't Roll The Dice In DC Unless You Know How The Game Is Really Played, Says New Book

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Doing business with the government is neither simple nor easy. The Lengthy process of getting business with the government might even be riskier for small businesses due to the amount of effort and cost it takes to complete the task.

A new book, Rolling the Dice in DC, explains strategies that small businesses can use to survive in the federal market. "After years of watching small businesses struggle to penetrate the federal market I decided to tell the story of the federal sales game as it is really played," stated Richard White, author of Rolling the Dice in DC and CEO of

The book explains smart strategies to cut through the complex federal government maze for small businesses so they can enter the large federal market and start working right away. Smart strategies that would save time and money are explained step by step so readers follow each step without any complications. Specific information about the minority, economically disadvantaged businesses is also included to inform how certain certificates are beneficial and how some aren't and also how some certifications are not "self-certified" and what businesses should do regarding that situation. Richard sees things not only from a seller's perspective but also from a buyer's perspective to help understand the whole picture of the market.

"The federal market presents unlimited opportunities as long as your management has a complete understanding of the market." (Pg.10) Detailed information regarding current federal market helps the reader to make a decision to be or not to be part of the federal market. Based on many years of personal experience in this business, Richard White provides detailed information and perspective. The book describes how businesses should get started from "day one" and how it could be done with the least pain, time and effort. also provides services and programs created specifically for small businesses. One of the programs is the GSA eLab™, a time-efficient program that helps small business to complete GSA schedule in three days. The next GSA eLab™ is September 5th-7th in Bethesda, Maryland and for West Coast companies, a GSA eLab™ will be held September 25th in Las Vegas, Nevada.

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Elizabeth Johnson
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