Palo Alto, California (PRWEB) November 9, 2007
Consorte Media, the leading provider of online marketing solutions targeting the Hispanic market, today announced that is has been awarded the distinction of "Hot Startup of the Year" by Silicon Valley industry group Hispanic-Net. Consorte CEO Alicia Morga will be honored for her exemplary contribution to the Hispanic community at the Hispanic-Net Outstanding Leaders Awards ceremony November 10th in Palo Alto, California.
"Consorte Media is changing the face of interactive marketing by helping the world's leading brands effectively connect with Hispanic consumers, one of the most important and fastest-growing demographics on the Internet," said Margarita Quihuis, Chairman & President of Hispanic-Net. "There are many Hispanic-led startups in Silicon Valley and beyond, but Consorte stood out as the clear winner due to its impressive growth rate and innovative business model."
Hispanic-Net bestows the Hot Startup of the Year award annually to a leading Hispanic-led company established within the past three years that has achieved significant business milestones. Consorte Media will be honored alongside the winner of Hispanic-Net's Corporate Executive of the Year award, Enrique T. Salem, Group President of Worldwide Sales and Marketing at Symantec.
"We're thrilled to be recognized by Hispanic-Net as the Hot Startup of the Year," said Alicia Morga, founder and CEO of Consorte Media. "The entire Consorte team is committed to helping the world's top brands connect with the Hispanic audience online in an effective, meaningful way - and it's great to be recognized for our vision of building the first Hispanic-focused online advertising platform in the U.S."
Consorte Media offers a tightly integrated advertising solution that includes a media network of premium content sites, an extended advertising network of third-party content sites and targeted lead generation services, which together enable advertisers to connect with the more than 20 million U.S. Hispanic consumers online today. With a reach of over 1 billion impressions and traffic of 18 million unique visitors per month, the Consorte Network has attracted more than a dozen early customers, including such top brands as Best Buy, SendMe Mobile, Dealix and Monster. Consorte uses a blend of proprietary targeting and optimization technology, a deep knowledge of the Spanish language and Hispanic culture, and a research-driven methodology to know where to find Hispanic customers online, what they will respond to and how to optimize campaigns for results.
"Consorte Media is leveraging expertise in technology and interactive advertising and its deep cultural understanding to help brands effectively reach Hispanics online," said Yogen Dalal, managing director of Mayfield Fund, an early investor in Consorte Media. "There is no other company out there that so clearly understands how to reach this desirable demographic, and we're honored that Hispanic-Net recognizes the enormous potential of an innovative startup like Consorte."
The Hispanic-Net Outstanding Leaders Awards will be held at the Palo Alto Hills Golf and Country Club. This annual dinner and networking event is a "Who's Who" of Latino entrepreneurs, executives, innovators and investors in Silicon Valley. Patron and Funder level sponsors include Ascend Ventures, Cartilix, Claria, Duran HCP, Extreme Learning, Fina Boutique, Fenwick & West LLP, Goldman Sachs, Mayfield Fund, the Korver/ Rivera Family, the Montoya Family, Killea, Figueroa and Chavez @ Merrill Lynch, Nexxo Corporation, Playboox, Rapt Corporation, Symantec Corporation, Telemundo and Virage Logic.
About Consorte Media
Consorte Media is the leading provider of online marketing solutions targeting the Hispanic market. Through its media network of premium content sites, its extended advertising network of third-party sites, and its targeted lead generation services, Consorte provides companies with multiple ways to connect with Hispanic consumers online. Consorte applies its Spanish-language media expertise and deep knowledge of the Hispanic consumer market to generate high quality results for its customers, including such top brands as Best Buy, SendMe Mobile, Dealix and Monster. Consorte Media is a privately held company based in San Francisco, Calif. For more information about Consorte, please visit http://www.consortemedia.com.
Founded in 2001, Hispanic-Net is a non-profit 501(c)(3) organization whose members are entrepreneurs, business executives and professionals in high technology, software, Internet, and high-growth companies. The organization's mission is to encourage entrepreneurship by providing a professional networking infrastructure in which Hispanic entrepreneurs, executives, innovators and investors can come together to create market-leading companies. For more information, please visit http://www.hispanic-net.org.
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