Triveni Digital to Streamline Opportunity-to-Order Process with WebSource CPQ and Oracle's Siebel CRM On Demand

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Webcom, Inc. sales configuration tool selected to help compress the quote-to-cash cycle and increase sales effectiveness.

Webcom, Inc., a leader in simplified quote-to-order enablement for the selling of complex products and services and a Certified Partner in Oracle® PartnerNetwork, is pleased to announce that Triveni Digital, a subsidiary of LG Electronics and a leading developer of systems that provide for the management and distribution of data and metadata in digital television streams and other broadcast and multicast media, is implementing the Webcom WebSource CPQ solution to simplify the quote-to-order process.

Triveni Digital, a pioneer in the development of digital TV (DTV) systems technologies during the early phase of the nation's migration to digital TV, is now recognized as a foremost provider of innovative solutions for DTV providers and digital media distributors. "With nearly every television station in the U.S. using one of our solutions and now concentrating on the next phase of our company's development, in which applications for vertical market segments, such as digital signage or content distribution to mobile devices, will leverage our underlying systems expertise and product offerings, we needed a quote-to-order solution flexible in delivering our product offerings to a diverse customer set through both direct and indirect channels", stated Ralph Bachofen, Director of Product Management and Marketing at Triveni Digital. "We found the integrated Siebel CRM On Demand and WebSource CPQ solution, and the implementation expertise of Webcom to be a potent combination in addressing those needs", Bachofen added.

WebSource CPQ is designed to help drive increased revenues and margins, increased customer satisfaction, reduced costs and improved productivity. Requiring nothing more than a web-browser, WebSource CPQ allows sales people, channel partners and consumers to easily and skillfully configure, price, quote and propose products/services. "Simplifying the quote-to-order process continues to be top of mind with business executives. We are pleased to see the value companies, such as Triveni Digital, derive by being able to skillfully and easily configure, price, quote and propose," said Chris Lesar, Webcom Executive Vice President. "We look forward to WebSource CPQ playing a role in supporting Triveni Digital as they see continued growth and expansion", added Lesar.

Addressing the complexities raised by multiple product choices, sales hierarchy, discounting rules, pricing rules and multiple channels, companies can automate quoting, revisions, the approval process, as well as leverage guided-selling and self-service applications with WebSource CPQ. The combination of Siebel CRM On Demand and WebSource CPQ allows Triveni Digital, and others, to:

  •     Move effortlessly from opportunity to order.
  •     Simplify the sales process and configure, price, quote and propose a product/service offerings across all channels, anytime, anywhere.
  •     Generate any document on demand without any duplication of effort or data.
  •     Drive increased revenues and margins, increased customer satisfaction, reduced costs and improved productivity.

"The integration of WebSource CPQ and Siebel CRM On Demand demonstrates the value our customers enjoy in making the opportunity-to-order process seamless," said Tom Herrmann, vice president, ISV Management and Programs at Oracle. "We are pleased that our customers have the ability to extend their use of Siebel CRM On Demand with strong software-as-a-service (SaaS) partner solutions, such as Webcom," added Herrmann.

About Webcom, Inc.
Webcom, Inc. provides software solutions that simplify the quote-to-order process for the selling of complex products and services. Requiring only a browser, WebSource CPQ allows customers to configure, price, quote and propose their offerings across multiple sales and distribution channels, anytime, anywhere. WebSource CPQ not only handles the traditional bill of material, routing and diagram generation tasks frequently associated with product configurators, but also addresses the guided selling, proposal generation and multi-level channel management tasks associated with sales configurators. The solution helps drive increased revenues and margins, increased customer satisfaction, reduced costs and improved productivity. Companies utilizing Webcom's products and services include Rockwell Automation, Danfoss, Corning Cable Systems, Network Appliance, Grayhill and GE Industrial Systems. Founded in 1997, Webcom is a privately held corporation headquartered in Milwaukee, Wisconsin with offices in the USA and Europe. For more information, visit Webcom at or call 414-273-4442 (toll free 877-508-6323).

About Triveni Digital
Triveni Digital, Inc., a subsidiary of LG Electronics, develops systems that provide for the management and distribution of data and metadata in digital television streams. Triveni Digital's products for DVB SI, ATSC PSIP, data broadcasting, stream analysis, and monitoring are renowned for their ease of use and innovative features. Working with leading industry partners, Triveni Digital employs an open and standards-compliant approach to the digital television market. More information is available at

About the Oracle PartnerNetwork
Oracle PartnerNetwork is a global business network of more than 19,500 companies who deliver innovative software solutions based on Oracle software. Through access to Oracle's premier products, education, technical services, marketing and sales support, the Oracle PartnerNetwork program provides partners with the resources they need to be successful in today's global economy. Oracle partners are able to offer their customers leading-edge solutions backed by Oracle's position as the world's largest enterprise software company. Partners who are able to demonstrate superior product knowledge, technical expertise and a commitment to doing business with Oracle qualify for the Certified Partner levels.

Oracle is a registered trademark of Oracle Corporation and/or its affiliates.

Media Contact:
Webcom, Inc.
Chris Lesar
(262) 617-8231
clesar @


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