Digital Fuel's ServiceFlow Software Identified as a Vital Customer-facing BSM Solution Across All Telecommunications Industries

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Digital fuel praised by leading Telco research firm.

critical customer-centric factors that have transformed network performance-based SLAs into today's business service management requirements.

Digital Fuel®, the leader in customer-facing Business Service Management (BSM) software solutions, today announced that they have been featured in the Frost & Sullivan's Stratecast Research Report titled "Business Service Management -- More Than Just Technically Based SLAs."

Specializing in providing the telecommunications industry with market consulting and tactical strategic forecasting, Stratecast highlights key market developments to help senior executives make critical business, technology, product, partnership, and tactical strategy decisions.

Stratecast's focus on Digital Fuel's ServiceFlow solution demonstrates Digital Fuel's leadership in service management encompassing companies across communications, entertainment/content, ISPs, managed services, and even Telco equipment providers. The report points specifically to the "critical customer-centric factors that have transformed network performance-based SLAs into today's business service management requirements." To meet those evolving requirements, Digital Fuel's complete service management suite of BSM solutions automates business service processes that enable Telco companies to guarantee both that their services are delivered relative to customer commitments and that they are being charged in accordance with their agreements.

The report forecasts that technology convergence and the introduction of multiple content sources will cause service management to become increasingly complex in the coming years. As a result, "adherence to all of the business and technology terms of any agreement will be more critical than at any time in the past. Customers will pay for service quality/performance based on service conditions rather than strictly technical parameters." The report goes on to discuss how Digital Fuel's ServiceFlow solution pierces that complexity by gathering diverse information from multiple sources and correlating it against those business service parameters.

"The emphasis on ServiceFlow in the Stratecast report serves to underscore Digital Fuel's preeminence in the telecommunications space," Digital Fuel CEO Yisrael Dancziger stated. "As the Telco space and the relationships between all players grow more complex, ServiceFlow enables service providers to identify potential problems proactively, trace the root cause of the problems, and improve overall performance for each customer. As we uphold our commitment as an industry leader, our solutions will evolve to continue to meet our customers' needs."

The report ultimately determines that "monitoring customer 'contract performance,' rather than just network performance, is the next level of commitment that all service suppliers must meet as they transition towards customer-centric management of their service offerings." Stratecast concludes by emphasizing that Digital Fuel provides an extremely valuable way for telecommunications providers to bring together business and technical parameters to enable effective service commitment management.

To download the Research Report, click here. To learn more about the company and its ServiceFlow BSM software solutions, visit the Digital Fuel website at http://www.digitalfuel.com/

About Frost & Sullivan:
Frost & Sullivan, founded in 1961, has 26 global offices with more than 1500 industry consultants, market research analysts, technology analysts and economists. Our mission is to research and analyze new market opportunities for corporate growth. We are the world leader in growth consulting and the integrated areas of technology research, market research, economic research, corporate best practices, training, customer research, competitive intelligence and corporate strategy.

About Digital Fuel:
Digital Fuel Technologies, Inc., is the leading provider of customer-facing Business Service Management (BSM) software for IT, Telecommunications, HR, F&A, and other service management applications. Founded in 2000, Digital Fuel has the largest BSM deployments in the world for SLA management, service catalog, and service financial management, with thousands of concurrent users, business services, SLAs, KPIs, metrics, cost formulas, and pricing rules. The company's ServiceFlow software manages billions in Telco, IT and other business services at companies and governments around the world such as Atos Origin, British Telecom, Capgemini, Computacenter, CSC, Cummins, Dell, General Electric, IBM, Nestle, O2, Procter & Gamble, Siemens, SITA, Sprint, Telefonica, Telus, WiPro, Xansa and many others. Digital Fuel is headquartered in San Mateo, California, USA, with offices across North America and Europe. Learn more at http://www.DigitalFuel.com.

Media Contact:
Lara Sasken
LaunchSquad
1 (415) 625-8555

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