New Book on Career Development Helps Professionals Change Careers and Put Their Career on the Fast Track

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Newly released career development book, "Career Smart: 5 Steps to a Powerful Personal Brand" is an insider's guide to achieving bigger promotions, better clients, and a richer career life. The author is career expert and President of Career Coaching 360 ( Sherri Thomas, and provides strategies to help professionals change careers, put themselves in high demand with clients and employers, and achieve a more gratifying and enriching career.

Newly released career development book, "Career Smart: 5 Steps to a Powerful Personal Brand" (, is smartly written and helps professionals achieve a more gratifying and enriching career. Written by career coach and expert Sherri Thomas, the book provides five (5) career development strategies for professionals who want smart, proven strategies to change or accelerate their career.

"By learning how to network strategically, manage perceptions, and send the 'right' messages," said Sherri Thomas, "you can learn how to successfully transition into a new role, expand your company or advance up the corporate ladder." Those professionals who know how to showcase their strengths, talents, and accomplishments are the ones getting the job offers, promotions and higher salaries. The key is knowing the value you provide and creating opportunities to work with people who recognize and appreciate that value."

Thomas's new book "Career Smart: 5 Steps to a Powerful Personal Brand" offers a 5-step plan to help professionals successfully manage their career, and includes:

1. Defining the five core ingredients that make you unique.
2. Sending the "right" message to strengthen credibility and manage perceptions.
3. Networking strategically with career influences, and the four (4) types of career influencers you MUST HAVE in your professional network.
4. Leveraging and creating opportunities to increase visibility and advance your career.
5. Developing a career dashboard to measure success.

The book provides personal marketing and branding strategies, as well as advanced career development techniques to help professionals and executives take their career from ordinary to extraordinary. This book is for professionals who have been laid off, passed over for a promotion, unsuccessful in transitioning to a different role, company or industry, or just want to boost their professional image.

As an international speaker, career coach, and president of Career Coaching 360, LLC (, Thomas offers proven strategies, best practices and lessons learned to help professionals reach their career goals by strengthening their personal brand. "By implementing a few career success strategies," says Sherri Thomas, "professionals can more easily stand above their competition, put themselves in high demand with clients and employers, and achieve a more gratifying and enriching career."

About Career Coaching 360 and Sherri Thomas
Career Coaching 360, found online at , was founded by Sherri Thomas in 2006. Thomas has more than 15 years of management and leadership experience, and has had a successful career in the media, public relations, finance, retail, high tech and professional sports industries. Recently, she served a four-year term as President for the American Marketing Association's (AMA) National Council. Among other events, Thomas recently spoke in Honolulu, Hawaii, at the Annual Marketing Seminar sponsored by the Honolulu Chamber of Commerce, as well as the American Marketing Association's Annual Leadership Conference in Chicago, Illinois, the Arizona Power Women's Conference in Phoenix, Arizona, and the Career Development Seminar in Dublin, Ireland.


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Sherri Thomas

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