ClearSky and PlayPhone Partner to Offer Mobile Entertainment Subscription Services

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New Subscription-based Offering Brings the Most Popular Audio, Video, and Game Content Plus Text Campaigns to Tier 2 and Tier 3 Wireless Carriers.

We have built outstanding relationships with regional carriers

ClearSky Mobile Media, Inc., a leading provider of managed services and content to wireless carriers, and PlayPhone, the global mobile media company, announced today a partnership to bring PlayPhone's subscription-based mobile entertainment offerings to over two million users serviced by ClearSky through Tier 2 and Tier 3 carriers.

"Our solid partnership with ClearSky enables us to extend our distribution of branded mobile entertainment and popular text campaigns," said Ron Czerny, founder and chief executive officer at PlayPhone. "We can reach out to a large group of mobile users by taking advantage of ClearSky's visbility and market share."

ClearSky already offers downloadable mobile content in the form of single transactions to its carrier partners; now those same mobile users can easily buy subscription-based entertainment and participate in promotional opportunities that rival those of Tier 1 carriers. These subscription transactions are made easier and more enticing using simple text campaigns from top-end brands.

"We have built outstanding relationships with regional carriers," adds Tony Tagliareni, executive vice president of sales at ClearSky. "Adding PlayPhone's subscription-based services greatly benefits those carriers by allowing them to compete with the much larger Tier 1 carriers."

PlayPhone gives consumers access to a new and exclusive media catalog spanning audio, video and gaming content from all four major music labels and their artists, game publishers and media companies such as SonyBMG, EMI, Disney, Vivendi, and Sony Pictures Entertainment as well as a broad portfolio of text subscriptions.

About ClearSky Mobile Media
With its innovative, high-quality portfolio of mobile data and entertainment solutions for carriers and MVNOs, ClearSky Mobile Media provides compelling, market-specific content solutions that drive the growth of data subscriptions and ARPU. Since 1995, ClearSky Mobile Media has pioneered mobile data offerings with its carrier-grade, private-branded portal that includes downloadable content, mobile web browsing, MMS, and managed data services across all wireless technologies. Today, ClearSky Mobile Media provides its unique mix of mobile data services and mobile content to a combined subscriber base of more than 60 million. For more information, visit

About PlayPhone, Inc.
PlayPhone ( is a leading global mobile media company present in over 25 countries throughout North America, Europe, Asia and Latin America that provides cutting edge personalization and entertainment content in English and Spanish to mobile consumers anytime, anywhere. PlayPhone founded the direct-to-consumer mobile media distribution standard in 2003 and continues to establish new means for delivering wireless entertainment. PlayPhone is based in San Jose, Calif. and is funded by top venture firms Menlo Ventures, Cardinal Venture Capital and Scale Venture Partners.

Media Contact:

Ron Willet
Clearsky Mobile Media

Hugo Reyes                    
PlayPhone, Inc.                
408.261.6200 ext.274


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Tony Tagliareni
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