Vidi Emi has some complex clients with special emarketing needs, and Port25's offering meets and exceeds those needs. We expect this to be a real boost for them.
Ellicott City, MD (PRWEB) December 4, 2008
Port25 Solutions Inc. recently announced that Vidi Emi, a leader in emarketing technology, has implemented its leading PowerMTA email delivery software.
This implementation allows Vidi Emi to enhance and expand its offerings to clients in the areas of scalability, reliability and authentication.
Vidi Emi, based in San Leandro, CA, made the switch to PowerMTA after using an internal product since its founding in 2001. After a thorough evaluation of the product, Vidi Emi felt that the enhanced deliverability, configuration and throughput, with outstanding support of the product were the determining factors that lead to a license agreement.
"We were impressed with the features that PowerMTA offers," said Reza Sirafinejad, Director of Operations at Vidi Emi. "Vidi Emi required a mature product that can be easily integrated with our existing technology. As an E-level service provider, we wanted to work with a company which demonstrated a commitment to security, reputation and throughput."
In addition to the better throughput, PowerMTA will also allow Vidi Emi to segment different types of messaging with dedicated IPs for each type of message, such as, (transactional, marketing based, and/or informative) and improve deliverability through use of PowerMTA's VirtualMTA functionality.
"This is a perfect fit," said Russell Fletcher, Vice President at Port25. "Vidi Emi has some complex clients with special emarketing needs, and Port25's offering meets and exceeds those needs. We expect this to be a real boost for them."
Additionally, Port25 will soon announce further expanded features of its PowerMTA product expected to be released in the first quarter of 2009. Current noteworthy features of PowerMTA include new IP Warm-up, advanced queue control, and CSV-based formatting with the ability to create disparate successful delivery and bounce files along with improved rotation management (e.g. via time and/or size paramenters with the ability to automatically move files to a specified location).
Port25 Solutions is an industry-leading email infrastructure and gateway provider whose enterprise level clients include top email service providers as Responsys, Silverpop, Blue Sky Factory, WhatCounts, and Exact Target as well as brand name enterprise senders, such as CNN, MY Space and the New York Times.
PowerMTA is a solution specifically designed to manage an increasingly complex delivery landscape and is widely-accepted across a number of verticals. Request a demo or ask for a fully functional evaluation today.
Port25 provides specialized email infrastructure software products that address the increased unique demands of client communications and email marketing applications. PowerMTA, Port25's flagship product, provides senders with superior performance and advanced features to proactively manage their sender reputations. Other clients include, MySpace, USAir, CareerBuilder and Bank of America. Port25 is a member of the Email Sender and Provider Coalition (ESPC) and the Authentication and Online Trust Alliance (AOTA). Founded in 1999, Port25's mission is to realize the potential of email as a platform for legitimate and effective client communications.
ftabsharani (at) port25.com