Kraft Foods and Sam's Club® Make Meal Planning a Breeze

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New Two Week Dinner Planner Simplifies Shopping and Preparation, Leaving More Time for Family Fun.

Summer is all about fun and family gatherings

Kraft Foods and Sam's Club® are making it easier than ever to answer the age-old question "What's for dinner?" with a new Two Week Dinner Planner. Available exclusively at Sam's Club and, the booklet features 15 simple recipes, time-saving tips and a straight forward shopping list to help families make the most of their time and money in one trip to their local Club.

"Summer is all about fun and family gatherings," said Howard Friedman, vice president of marketing, Kraft Foods. "The Two Week Dinner Planner offers easy ideas for creating delicious meals - all with just one trip to the store. Now families can spend more time with each other - and less time shopping and preparing dinner."

In addition to the planner, Sam's Club members can create a one-of-a-kind free cookbook from Kraft Foods, valued at $25. Members can upload their favorite family recipes or choose from thousands of delicious recipes in the Kraft Foods database. The cookbook can be personalized with a custom photo cover, creating a unique family keepsake.

Find Savings from Kraft Foods at Sam's Club
Members can download the Two Week Dinner Planner and plenty of other recipe tips at The site also features ideas for families on saving time and money with one-stop shopping at Sam's Club and schedules of Clubs' in-store recipe demonstrations throughout the summer. Shoppers can stop by their nearest Sam's Club location to pick up a planner and start shopping, or use the Click 'N Pull® feature on to have Kraft Foods grocery items ready for pick-up upon arrival.

"We created the Two Week Dinner Planner to help families take advantage of the value and convenience of grocery shopping at Sam's Club," said Jill Turner-Mitchael, senior vice president, merchandising at Sam's Club. "We're excited to team up with Kraft Foods and offer our members an easy way to put delicious meals on the table every night."    

About Kraft Foods:
Kraft Foods ( makes today delicious in 150 countries around the globe. Our 100,000 employees work tirelessly to make delicious foods consumers can feel good about. From American brand icons like Kraft cheeses, dinners and dressings, Maxwell House coffees and Oscar Mayer meats, to global powerhouse brands like Oreo and LU biscuits, Philadelphia cream cheeses, Jacobs and Carte Noire coffees, Tang powdered beverages and Milka, Côte d'Or, Lacta and Toblerone chocolates, our brands deliver millions of smiles every day. Kraft Foods (NYSE: KFT) is the world's second largest food company with annual revenues of $42 billion. The company is a member of the Dow Jones Industrial Average, Standard & Poor's 500, the Dow Jones Sustainability Index and the Ethibel Sustainability Index.

About Sam's Club:
Sam's Club is a division of Wal-Mart Stores, Inc., (NYSE:WMT). The first Sam's Club opened its doors in Midwest City, Okla., in 1983. Today, Sam's Club serves more than 47 million U.S. Members with locations nationwide and in Brazil, China, Mexico and Puerto Rico. Sam's Club offers exceptional values on merchandise and services for business owners and consumers. Online merchandise and Club information is available at    


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Maggie Dwyer
Edelman Public Relations
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