Listrak Releases Version 4.7 Which Delivers Mobile Support and Improved Media File Handling For Email Marketers

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Email marketing solutions provider Listrak delivers enhanced media library functionality and expands browser support for Safari and Chrome.

Listrak, a leading email marketing solutions provider today announced the release of Listrak 4.7, its web-based email marketing customer engagement platform. Listrak 4.7 introduces a new Media Library interface, multiple imports, and support for Safari and Chrome browsers.

The Media Library has been enhanced with an improved user interface allowing email marketers to work with images and media files more easily. Clients can now upload multiple files at one time and see detailed information such as size, date uploaded, and image dimensions. Drag and drop file organization, renaming, and deleting functionality have all been enhanced.

Supported media library files include: .bmp, .jpg, .jpeg, .tif, .tiff, .gif, .doc, .docx, .xls, .pdf, .png, .ppt, .rtf, .asc, .faq, .html, .htm, .hlp, .ico, .ics, .zip, .oft, .txt, and .text files. Image files including .jpg, .gif, and .png can be used within HTML messages and easily inserted within the WYSIWYG HTML editor while other file types, such as PDF documents, can be linked within messages.

With the addition of Safari and Chrome in this release, Listrak now supports the following browsers:

  •     Internet Explorer 6-8 (Windows)
  •     Firefox 2 and 3
  •     Safari 3 and 4
  •     Chrome 3

“We continue to focus on strengthening our email messaging solutions by providing a capability rich platform that is highly intuitive and easy to use. Increasing capabilities that makes the job of creating and sending email campaigns more efficient makes it that much easier to deliver great solutions with greater ROI to our clients,” said Listrak CEO Ross Kramer.

About Listrak
Listrak is an email marketing solutions provider offering marketers the platform and expertise necessary to engage their audience with email conversations. Listrak works with companies like Motorola, Navistar, Royal Bank of Scotland, Waterford Crystal, and Woflgang Puck to develop engaging email marketing solutions that increase ROI. Visit http://www.listrak.com to learn more.

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Heather Bonura
Listrak
717 627 5731
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