This mobile generation wants one-stop comparison shopping – on the fly
Brick, N.J. (PRWEB) January 15, 2010
As families reel from our economy’s drawn-out tantrum, college students can call home with some good news. Affordabook.com, an online price comparison search tool and just-out iPhone application, helps users find good deals on cheap textbooks – a welcome relief when every penny counts.
Surveys show students spend between $300 and $1500 each year for new and used books, heaping additional strain on tight budgets. On average, families lay out $14,000-$30,000 in annual tuition and fees to send a child to college.
“My differential equations textbook alone cost me $200 this term,” said Ryan Lockaby, 19, a freshman at South Carolina’s Clemson University. “I’ve got to say ‘no’ when my friends want to go out to eat. These hidden costs burn your social life.”
Affordabook.com provides a multi-book search in a matter of seconds, based on ISBN, book title, author, or keywords. Website visitors can use their laptop or the company’s recently launched free iPhone app to search and tally the cost for all their books at once or just research one book at a time.
“This mobile generation wants one-stop comparison shopping – on the fly,” said Vinnie Thomas, owner of Affordabook. “People don’t have time to mess around. Time is money. Textbooks are money. This iPhone app will let a student snap up a deal when he corners one.”
Almost two dozen retailers are linked to the price finder, enabling easy comparison and quick purchase of discount textbooks, novels and other non-fiction works. Users also can create a Watched List, which generates an email when a book reaches the client’s target price range.
The Brick, N.J.-based company also highlights books of interest, current New York Times Bestsellers and money saving tips on its site.
Textbook prices have soared in recent years – tripling since the mid-1980s, according to the US Department of Education and Government Accountability Office. New textbooks generate about $4 billion in revenue in this country, says Simba Information, a market research group. Used books generate about $2 billion in sales.
Headquartered in Brick, NJ, Affordabook was launched in 2006 by entrepreneur Vinnie Thomas. The company provides real-time, web-assisted comparison shopping, helping students and other customers find textbooks and novels at the lowest price. Affordabook partners with more than 20 name-brand retailers, facilitating quick research and easy online purchase or rental of new and used books.
Questions? Call Vinnie Thomas at 848-992-3171.
1261 Herkimer Road
Brick, NJ 08724