Black Jack and Poker May Alleviate Negative Sentiments About PA Casinos, TRC Study Suggests

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TRC, a market research company, conducted a survey among residents about casino gaming in Pennsylvania. The study confirmed that while residents are divided in their feelings toward casinos, the addition of gaming tables like blackjack and poker could tip public opinion towards being in favor of them overall.

14% of those 'on the fence' say that adding gaming tables would make them feel more favorably about the casinos.

TRC Market Research ( announced today the results of a study conducted among Pennsylvania residents. The study suggests that favorability ratings might improve for Pennsylvania casinos with the addition of gaming tables. The residents are split in terms of their feelings towards casinos. Not surprisingly, younger residents are more in favor than older residents, and those who are unmarried are more in favor, as are the males. However, 14% of those “on the fence” say that adding gaming tables would make them feel more favorably about the casinos.

In addition, the study reveals that half of PA residents believe that casinos will provide job opportunities. On the other hand, one quarter believe they will contribute to a higher crime rate.

About TRC Market Research, a market research firm serving the travel & tourism industry

TRC Market Research is a research and analytics firm that pairs customized solutions with senior-level attention to help solve business problems. Among others, TRC conducts research in the travel and tourism industry and often helps clients measure satisfaction and loyalty, develop new products and services, segment customers, and identify brand strengths and weaknesses.

Philadelphia-based TRC Market Research is affiliated with the Council of American Survey Research Organizations (CASRO) and the American Marketing Association.

For more information, contact Janice Morrison, TRC’s Director of Travel Research at 215.641.2254.


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Lenka Kolar

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