Cleveland, OH (PRWEB) July 30, 2010
Barrette Outdoor Living (“Barrette”) and BlueLinx Corporation (“BlueLinx”) announced today an agreement to sell and distribute outdoor products to their customer base of professional dealers, lumberyards, manufacturers and specialty retailers. As part of the agreement, Barrette will supply BlueLinx distribution locations in select markets with railing, fencing, shed, lattice and yard accent products under the Xpanse™ brand name.
Barrette is the leading vinyl, wood and aluminum manufacturer of fencing, railing, yard accents, and sheds across North America. The agreement with BlueLinx, a leading distributor of building products in North America, gives Barrette access to a world class distribution platform. The strength of the Xpanse product offering and Bluelinx’ market reach, supply chain management and service will create a platform for growth for the two companies.
“We are pleased to provide BlueLinx and their customer base exciting opportunities to grow their businesses,” said Jan Lembregts, President, Barrette Outdoor Living. “By offering railing, fencing, sheds, lattice and yard accents lumberyards, builders and contractors have the ability to expand their product and service offering and improve their revenue. Xpanse features many industry-only- installation and product benefits.”
“BlueLinx teaming with Barrette and the “Xpanse” product line is part of our multi-year strategic growth initiative in the Outdoor Living Category,” said Bob Bunn, General Manager, BlueLinx Exterior Products Group. “It provides BlueLinx with the perfect assortment of quality products designed to penetrate the Dealer/Lumberyard market. The addition of Barrette will complement our extensive line of composite and PVC decking and railing products and position BlueLinx to be a leader in the Outdoor Living market space.”
Jeff Brown, vice president of sales, Barrette Outdoor Living, added the Barrette-BlueLinx relationship was a natural fit because it combines Barrette’s strengths in engineering, product innovation and manufacturing and BlueLinx’s industry leading sales, service and distribution.
In 2009, Barrette conducted hundreds of interviews with lumberyards, contractors and builders to understand the market and determine the opportunity to provide rail, fence, shed, lattice and yard accent products to lumberyards through two-step distribution. The Xpanse brand offers contractors an opportunity to build products outside the home, while maintaining a consistent look, feel and quality. Along with durability and aesthetics, a key feature of the Xpanse brand is quick and easy installation.
Sales figures for the agreement were not released, but Barrette is hiring additional staff to support the BlueLinx initiative. Xpanse brand products are being produced at the company’s manufacturing facilities in Bull Gap, Tenn., Flint, Mich., Satellite, Ga. and Saint-Jean-Sur-Richelieu, Quebec.
About Barrette Outdoor Living:
Barrette Outdoor Living is the North American leader in wood and vinyl fencing manufacturing. Barrette currently produces and markets exterior home products under a variety of leading brand names through specialty retailers, home centers and lumberyards. The nearly 50-year old company employs more than 1,000 workers in the United States and Canada and is headquartered in St- Jean-sur-Richelieu, Quebec, Canada. U.S. sales and marketing is based in Cleveland, Ohio. The company is privately owned and operated by the third generation of the Barrette family.
Headquartered in Atlanta, Georgia, BlueLinx Holdings Inc., operating through its wholly owned subsidiary, BlueLinx Corporation is a leading distributor of building products in North America. BlueLinx employs approximately 2,000 people and offers more than 10,000 products from over 750 suppliers to service approximately 11,500 customers nationwide, including dealers, industrial manufacturers, manufactured housing producers and home improvement retailers. The Company operates its distribution business from sales centers in Atlanta and Denver and its network of more than 60 distribution centers. BlueLinx is traded on the New York Stock Exchange under the symbol BXC. For additional information about BlueLinx visit http://www.BlueLinxCo.com or by call 1-888-502-BLUE.