Helen Doron Children Franchise asks: Is TV Good for Children?

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Having recently entered the television broadcasting scene with two shows created from their own proprietary educational materials, the Helen Doron Educational Group delves deeper into the matter of whether TV is good for children.

Having a personal interest in the quality of children’s TV programming by airing their own animated series Didi the Dragon, introducing young children to spoken English, and the unique musical fitness show for youngsters called Ready-Steady-Hop!, Helen Doron wants to know what impact TV viewing is having on young children and how it affects their language skills.

According to developmental psychologist Deborah L. Linebarger, PhD, kids are better off watching moderate amounts of educational programming than even small amounts of shows with inappropriate content, she says. “It’s not whether to let them watch, it’s what you let them watch.”

Linebarger’s own research indicates a connection between certain educational TV program and enhanced language skills in very young children. “We followed kids from 6 months of age to 2.5 years, tracking language development as measured by vocabulary and expressive language use. Depending on the show characteristics, the relationship to language development is positive or negative. At least for babies, they need a very linear narrative with a lot of repetition within the episode, and very clear sequences and story patterns.”

New studies show preschoolers who watch high-quality educational television program tend to score better on reading and math tests. “Children who are watching good programs do make gains, both cognitively and socially,” says Dorothy Singer, EdD, co-director of Yale University’s Family Television Research and Consultation Center.

The Helen Doron Educational Group, a children franchise, has produced two quality educational TV program in partnership with Israel’s dedicated children’s channel HOP! TV. Currently running is the animated Didi the Dragon series - teaching young viewers the building blocks of English through enjoyable, learn-through-play methodology. Also running is a series entitled “Ready Steady HOP!” with Ella Doron. It places an emphasis on movement, and healthy physical development for children. Tamir Paul, Joint CEO of the HOP! Channel comments “…We view television as a tool to disseminate top-level educational messages, giving equal opportunity to children and families from all sectors and economic levels of the population...”

Response to these Helen Doron children’s programs is excellent, and Helen is looking towards international syndication in the future.

About the Helen Doron Educational Group
The Helen Doron Educational Group stands at the forefront of innovative educational systems since 1985, providing exclusive learning programs and quality educational materials for babies, children and adolescents the world over. Our quality educational programs include Helen Doron Early English and MathRiders for inspired learning in small groups; Polly the Collie, Didi the Dragon, Super-Nature and Ready Steady Move! designed for larger groups (kindergartens and schools). The Helen Doron children franchise model invites entrepreneurs to join a successful business operation that benefits children around the world. For more information please visit: http://www.HelenDoronGroup.com


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Nicole Fleischer
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