"At a time when social media and texting are all the rage, working the phone is still a valuable skill," says Martha Retallick, author of the Freelancer's Guide to Finding Clients. She adds, "I’ve found my most lucrative clients via cold calls."
Tucson, AZ (PRWEB) January 11, 2011
Compared to freelancers, job hunters have it easy. All they have to do is find one employer to hire them, then they're done.
Contrast that with the freelancer, whose success in making a living depends on the ability to land not just one job, but many of them, in a single year.
Enter the Freelancer's Guide to Finding Clients.
Created by Martha Retallick, a Tucson, Arizona freelance graphic designer and photographer, this book offers a detailed how-to guide to making legal cold calls to solicit business. It also helps freelancers:
1. Learn warm calling and how to write e-mails to people the freelancer has contacted or met previously.
2. Handle follow-up calls and e-mails to people who've just been contacted.
3. Organize keep-in-touch calling and e-mails to people who were contacted a while ago.
4. Develop efficient market research calls and e-mails.
5. Implement effective outreach via cold, warm, follow-up, and keep-in-touch e-mails.
"At a time when social media and texting are all the rage, working the phone is still a valuable skill," says Retallick. "I've found my most lucrative clients via cold calls."
Released as a downloadable file, the Freelancer's Guide to Finding Clients offers a powerful client-finding system that includes phone scripts, e-mail templates, and a progress-tracking spreadsheet that can be put to work immediately.
The eBook is available for purchase at:
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