San Francisco, CA (PRWEB) January 16, 2011
Grammy winner Patti Austin, ADPublishing.org and XtremeSignPost join with the Over My Shoulder Foundation to engage the first champions of the Million Mentor March on Martin Luther King Jr. Day, January 17, 2011. Through active involvement in the lives of the 14.6 million at-risk young people, the alliance hopes to increase school attendance, reduce drug and alcohol use, and improve the lives of all involved.
“Mentorology,” the Over My Shoulder Foundation credo, leverages the media to strengthen communities through the production of music, film, events, and other creative projects.
On this first of many events, audiences attending the MLK Boston Children’s Chorus concert will be given an opportunity to send their digital message of hope to the President. Through a revolutionary mobile, social, entertainment experience network , RFID enabled postcards (“Bulacards”) will be physically and digitally signed by participants. The Bulacards will then be collected and presented in Washington, D.C. in an “once-in-a-lifetime” video montage, representing the collective concerns of the people.
In 1963 Martin Luther King Jr. had a dream. That dream forever changed the course of history. Each participant will be part of the dream that will help shape the future which is inextricably tied to the past.
“The Boston Children’s Chorus’ mission to unite diverse communities across race, religion, and economic status through music epitomizes our Mentorology credo," said Dawn Carroll, CEO of the Over My Shoulder Foundation. "We are thrilled to be collaborating with them on this historic event.”
“I can’t wait to send a personal Bulacard to the President on mentoring and then share it on The Internet of Experiences,” stated Dr. Monto Kumagai, CEO and President of XtremeSignPost, Inc.
About Patti Austin
Grammy winner Patti Austin is a singer, songwriter, producer and humanitarian. Ms. Austin, well known for classics like “Baby Come to Me” and “How Do You Keep The Music Playing”, recently co-produced “We Are the World 2” for Haiti Relief and is just finalizing her much anticipated new CD, “Sound Advice.”
ADPublishing.org (http://adpublishing.org) is an Internet and mobile marketing, online reputation management and product launch company, servicing the sports & entertainment and high tech Industries.
About XtremeSignPost, Inc.
XtremeSignPost uses RFID technology to integrate and share consumer experiences with personalized products. Additional information about XtremeSignPost can be found at http://www.XtremeSignPost.com and http://www.internetofexperiences.com.