AutoTex PINK Partners with AskPatty.com

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Windshield Wiper Blades that Benefit Breast Cancer Research Are Now Certified Female Friendly®

AutoTex PINK Frameless Wiper

“There is a natural synergy for MyAutoTexPINK.com and AskPatty.com to partner as both work to educate women about their vehicles,”

Pine Brook, NJ: AutoTex PINK, the windshield wiper blade that is working to “Wipe Out Breast Cancer” is now AskPatty.com Certified Female Friendly®. The designation makes AutoTex PINK one of the first products to bear the AskPatty.com Certified Female Friendly® designation.

The agreement enables AskPatty.com Certified Friendly® locations to utilize AutoTex PINK products for use either as an inventory item or as a promotional tool.

“We are so excited for AutoTex PINK to be AskPatty.com Certified Female Friendly®,” said Paula Lombard, WEXCO president and co-founder of AutoTex PINK. “AutoTex PINK wiper blades are appealing to female customers as a portion of the proceeds of these high quality wiper blades is donated to support those affected by breast cancer and to help fund ongoing research.”

The partnership between the companies includes MyAutoTexPINK.com, a community Website that provides women’s health care and automotive advice. “There is a natural synergy for MyAutoTexPINK.com and AskPatty.com to partner as both work to educate women about their vehicles,” said Lombard. “We plan to work together to provide women with the information they need to better take care of their vehicles.”

AutoTex PINK windshield wiper blades come in a standard black color, with a small pink ribbon promoting the cause of breast cancer awareness and research. They are available in metal or frameless. Key features of the AutoTex PINK wiper blades include:

  •     Fits over 98% of vehicles on the road
  •     Natural molded rubber for longer life
  •     Meets or exceeds SAE specifications
  •     Easy installation in as little as five minutes

Sales of AutoTex PINK windshield wiper blades generate donations to the National Breast Cancer Foundation (http://www.nbcf.org) or the Breast Cancer Society of Canada (http://www.bcsc.ca).

For more information, visit http://www.AutoTexPINK.com or http://www.amazon.com.

About AutoTex PINK: AutoTex PINK is a division of WEXCO Industries, Inc., a certified WBENC (Women’s Business Enterprise National Council) company that is one of the nation’s leading global supplier of OEM quality windshield wiper blades, auto parts and accessories. A portion of the sales of AutoTex PINK windshield wiper blades goes to the National Breast Cancer Foundation and the Breast Cancer Society of Canada. For more information, visit http://www.autotexpink.com or call 800.692.3962.

About AskPatty.com: With international headquarters in Thousand Oaks, California, AskPatty.com, Inc. takes a two-pronged approach to revolutionizing the women's automotive retail market: For consumers, the AskPatty.com website, is a safe and reliable source for expert automotive advice and research. For auto dealers, tire dealers, collision centers, auto service and repair centers, the revolutionary AskPatty.com Certified Female Friendly® program, designed from the ground up, trains and certifies automotive retail and service centers on how to attract, sell, retain and increase loyalty with women customers.

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Paula Lombard
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