Redding, CT (PRWEB) November 11, 2011
On Tuesday, November 29, at 1 PM EST, Search Marketing Now presents "The Future of the Search Agency," with featured speaker Sean Corcoran of Forrester Research, Inc.
Registration is open at Search Marketing Now.
No question about it - the agency landscape has been shifting recently. With addition of new channels such as social and mobile, plus the introduction of new advertising technologies, search agencies must adapt in order to succeed.
Corcoran will discuss the evolution of the Search Agency, and what agencies can look for in the coming year. He'll cover a variety of topics, including the role that agencies should play in social media; why 'technology is the new creative'; what agencies need to know about analytics; and how agencies can meet today's challenges head on.
Sean Corcoran is a Senior Analyst at Forrester Research, Inc. He is a leading expert on online advertising, social marketing, emerging media,and advertising agency relationships and structure. Prior to working at Forrester, Sean had more than a decade of interactive marketing experience both for large agencies as well as large brands.
This webcast is sponsored by Acquisio. The leading performance media platform for agencies, Acquisio helps agency marketers buy, track, manage, optimize, retarget, and report on media across all channels—including search, display, and social media.
Acquisio provides the industry-leading technology for agencies buying ads on any online channel, helping them handle all tasks associated with performance advertising within an integrated platform. Unlike other solutions, Acquisio hosts its own third-party ad server and employs single tracking functionality across channels, allowing marketers unparalleled conversion and revenue attribution modeling and reporting. Learn more at http://www.acquisio.com
About Search Marketing Now and Third Door Media:
Search Marketing Now webcasts are produced by Third Door Media, Inc. Third Door Media's mission is to empower interactive and search marketing professionals by providing trusted content and community services they need to be successful.
Third Door Media produces the conference series Search Marketing Expo - SMX, which includes SMX Social Media Marketing (Scottsdale, AZ, Dec. 5-6), SMX West, SMX Advanced, SMX East and other SMX conferences. Third Door Media also publishes the search marketing news and analysis site Search Engine Land and Sphinn.com, the place for web, online, search, interactive and internet marketers to share news stories, talk within subject-specific discussion forums, build a network and stay connected to hot topics in internet marketing.