Smarter Toddler Chooses Time Warner Cable's New York 1 Channel To Launch First TV Ad Campaign

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Smarter Toddler Schools in NYC Launches Its First TV Commercial on Time Warner Cable's Popular New York 1 Station.

“New York 1 is a great outlet to brand Smarter Toddler to prospective teachers and parents of New York City,” says Melissa Burgin of Time Warner Cable

"Smarter Toddler Schools is pleased to announce the debut of our first TV commercial," said Jessica Collins, spokesperson for Smarter Toddler Schools. "I would like to thank the parents, children and teachers for their input and involvement as it is an important step in the growth of Smarter Toddler Schools."

The 30 second Smarter Toddler TV ad which was produced by Speak Media, debuts Mid April 20012 on NY1 (New York One). NY1 is a New York based cable TV channel owned by the Time Warner Cable Network.

“New York 1 is a great outlet to brand Smarter Toddler to prospective teachers and parents of New York City,” says Melissa Burgin of Time Warner Cable. “As a news channel, it serves as an information vehicle for all things New York City.”

Since all Smarter Toddler locations are full with an average 14 month wait time the primary goal of the TV commercial was not to increase enrollment but rather attract teachers to the brand and to support Smarter Toddler's franchise program which starts this year.

About Smarter Toddler:
Smarter Toddler Nursery and Preschool is a premier arts-based early childhood brand founded in New York City. Smarter Toddler accepts students from 3 months to 6 years old for an all day or part day program. The first school began in 2003 by parents of gifted toddlers who wanted a progressive preschool with an advanced art and music focused curriculum from which their own children could benefit. It has been proven that a child’s brain is like a dry sponge capable of absorbing knowledge at a much faster rate than an adult's. As a result, at Smarter Toddler, you’re never too young to begin learning. Smarter Toddler has often been called the first "designer daycare" because of the unique art and antiques that decorate the centers.
For More Info Call: 212.757.2145

About NY1:
NY1, New York One, is a twenty-four-hour cable-news television channel focusing on the five boroughs of New York City. In addition to news and weather forecasts, the channel also features human-interest segments such as the "New Yorker of the Week" and the "Scholar Athlete of the Week", and specialty program such as Inside City Hall (which is renamed Road to City Hall during New York City mayoral elections. NY1 is owned and operated by Time Warner Cable (TWC).

About The Smarter Toddler Schools Franchise Program:
In 2011 Smarter Toddler began a Franchise Program for entrepreneurs who want to open their own Smarter Toddler Center. With a waiting list that averages 15 months, there is high demand for Smarter Toddler's unique service. New Smarter Toddler locations are currently in development for North America, Europe and Asia.

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Jessica Collins
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