iQmetrix Selects Nadel Phelan to Promote Interactive Retail Solutions

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iQmetrix Teams Up with Strategic Technology Communications Specialists Based on Expertise and Proven Track Record

iQmetrix, the leading provider of retail management software for the North American wireless industry, today announced the selection of Nadel Phelan, Inc. as its public relations firm of record. As part of its long-term commitment to provide exceptional customer service, iQmetrix looks to Nadel Phelan to assist in communicating its innovative solutions to the US and Europe.


  •     iQmetrix software products are designed for wireless dealers to help them create great customer experiences by improving retail operations at the back and front of the house.
  •     iQmetrix’s flagship product, RQ4, is a comprehensive, integrated and real-time software solution that provides wireless dealers with tools and features to help create great customer experiences; streamlined and intuitive processes for performing tasks efficiently; and powerful reporting and analytics for making better and faster business decisions.
  •     iQmetrix will launch XQ Interactive Retail’s dynamic solutions in the fall of 2011. This exciting new product will create the ultimate shopping experience for the wireless community.

Supporting Quotes

  •     “Our goal is to create great experiences both for our customers and the customers they serve,” said Anne Weiler, vice president of marketing. “Nadel Phelan’s outstanding track record, experience and relationships in the wireless community will be central to our efforts to increase our visibility with press, analysts, partners and customers and assist us in sharing our passion with the world.”
  •     “iQmetrix takes an all-encompassing approach with wireless retail. Their dedication and passion to create the ultimate retail experience for the customer, employee and business is what drew us to form this partnership,” said Paula Phelan, CEO of Nadel Phelan. “We look forward to working with iQmetrix to create visibility and industry thought leadership for the company and its executive team.”

Supporting Resources:

About Nadel Phelan
Founded in 1993, Nadel Phelan, Inc. specializes in comprehensive public relations for a roster of clients ranging from venerable industry giants to exciting startups. By combining high-level industry knowledge with in-depth technology experience, Nadel Phelan provides its clients with the strategic and tactical services necessary to establish and maintain global marketplace awareness essential in obtaining and preserving a competitive edge. Nadel Phelan is headquartered in Silicon Valley, California with offices in New York, Hong Kong and London. For more information please visit or call 831-439-5570.

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Kim Dearborn
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