As Wedding Planning Mayhem Hits Christmas Fever Pitch, UK Model Agencies Report On A New Modelling Trend

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Who are the girls that are always the bridesmaids and never the bride? A model is, that's who, say the UK's largest online model agency directory. If a bride is planning to tie the knot next Christmas or possibly to say 'I do' sometime next year, then models are needed right now to act the part, say the team at Wedding fairs and bridal modelling go hand in hand and it's a great time for a model to gain work they say.

UK Model Agencies

Bridal Fashion Modelling

Bridal shows throughout the UK try to highlight a variety of models to promote real life situations.

Bridal modelling is all about the season, say UKMA, the UK's leading website for all things modelling. With Christmas approaching and wedding bells jingling, it's a type of modelling which needs men and women of all shapes and sizes they say.

"Bridal shows throughout the UK try to highlight a variety of models to promote real life situations," explains Helen Stark, fashion editor at UK Model Agencies. "It's the work for bridal models in this country and abroad, and bridal modelling needs women of all shapes, sizes and ages and they are needed now, even if you have no intention of getting hitched in real life."

With a website attracting more than 25,000 unique visitors each month, the team at UK Model Agencies have seen a rise in requests for all types of models willing to undertake bridal modelling work at this time of year. Their new page dedicated to bridal modelling is open for business this week.

"Getting married should be the happiest day of your life," says Stevie Lake, marketing manager for UK Model Agencies. "From the moment you decide to spend your lives together, the treadmill of the preparation of your impending marriage and all the apprehension that comes with it, usually builds to wedding fever pitch. Spring is when it is at its highest, but Christmas is the other time of year where most brides picture themselves walking down the aisle with snow falling gently outside of the church."

He continues, "It's not just bridal fairs that target its audience at this time of year. Magazines are full to bursting with models advertising Christmas products and depicting that perfect holiday season scene. It's a great time to get into modelling if you haven't already. So many shapes and sizes of models are accepted nowadays, with businesses wanting to depict real people to sell their products to a real sized audience."

"From finding the venue, the worry of which stationery to choose, who to invite or not; a wedding takes so much preparation and time. The most important part of wedding prep for the bride-to-be is all about the dress, what the groom will wear and the bridesmaids and page boys too, "says Helen."This genre of modelling is always on the lookout for typical wedding guests, the mother of the bride is very important and there are so many fashion and catwalk modelling shows dedicated to just bridal modelling. They also need models of all ages to act out the part of in-laws, friends and wedding guests. This is why plus size models and even ugly models are wanted, not just the stereotypical beautiful models. It's a great genre of modelling to get into if you can and most models often find they gain more follow on magazine and editorial modelling work this way."

She goes on to explain that brides and bridesmaids usually diet to get into a tiny dress, but in reality, most brides and their maids would fit into the plus size modelling category which is why larger models are needed right now.

"The businesses promoting their bridal wear at wedding fairs and in magazines, want real people to show their garments off."

With a website packed full of model agencies to choose from, UKMA also list a huge selection of wedding modelling photographers, the professionals who dedicate themselves to capturing the bridal modelling look, whether it's for real or for fairytale.

The new bridal modelling section on is open for business.

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Jim Dawson
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