Growing Number of Service Men Converting to Sugar Daddy Dating

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A growing number of service men are opting to become sugar daddies instead of looking for soul-mates in traditional relationships, according to data released today from The website has announced that the number of men on the site in the armed forces has increased 23.8% since 2010.

Military men opting for sugardaddying in place of traditional dating

The work schedules of service men is very harmonious with the sugar daddy dating lifestyle.There are men from many branches of the service in various pay grades that are sugar daddies.

Sugardaddying is becoming increasingly popular among service men, particularly among officers, according to figures released from, the first and largest sugar daddy dating website that's been taking the online dating world by storm. The total number of service men who have signed up as 'sugar daddies' on the site has risen from 17,716.1 (in 2010) to 24,573.9 (in 2012).

Founder and CEO of, Steve Pasternack, a former Wall Street executive, commissioned a query on the site to verify the extent of the increase in the number of service men who are sugar daddies.

"The work schedules of service men is very harmonious with the sugar daddy dating lifestyle. There are men from many branches of the service in various pay grades that are sugar daddies."

"There are officers on the site who earn more than $100,000 a year and there are new recruits who earn between $30 and $45k a year that are looking for mutually beneficial relationships. Many women on the site consider men in the military to be ideal sugar daddy candidates because they're familiar with long-distance relationships and generally know how to treat a lady right," says Mr. Pasternack.

One female member of (labeled as a 'sugar baby' on the site) who lives in Texas says that she prefers dating men in the armed forces:

"A lot of the sugar daddies around where I live are in the military. My last sugar daddy was an officer and our arrangement was for a whole year. He bought me a car and took me out shopping and even helped me pay my rent for several months. We both knew he'd be leaving at a certain time so there weren't any hard feelings when we parted ways."

One military member of describes himself as an officer looking for a casual relationship:

"I am a career Army Officer, personal trainer, women's self defense instructor and wanna be chef! I recently moved to Atlanta and would like to meet new people. I'm NOT ready to make the "other" ultimate sacrifice and meet my wife, but a fun more casual relationship would fit well." - Jacob, a sugar daddy member of

The following top 10 list shows which states have the highest percentage of sugar daddies on the site who work in the service:

South Carolina: 14%
Kentucky: 13%
Washington: 12%
Illinois: 12%
Colorado: 10%
Oklahoma: 10%
Texas: 9%
Delaware: 8%
North Carolina: 7%
Kansas: 6%

25.3% of the sugar daddies on the site earn over $500,000 annually, indicating that they are high-ranking officers.

As the popularity of sugar daddy dating continues to grow, the number of men in the armed forces who choose to become sugar daddies is expected to continue to rise.


Launched in 2002, is the original online meeting place for sugar daddies and sugar babies, and now boasts more than 3.9 million members worldwide. has been featured by numerous media outlets including ABC Nightline, The Dr. Phil Show, The Huffington Post, and The New York Times.

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