Tableau Software Positioned as “Challenger” in Leading Analyst Firm Magic Quadrant Report for Business Intelligence Platforms

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Full report available on Tableau website

Tableau® Software, the global leader in rapid-fire business intelligence software, today announced that Gartner, Inc. has positioned Tableau as a “Challenger” in its 2012 Magic Quadrant for Business Intelligence Platforms* report. Gartner defines a Business Intelligence (BI) platform as a software platform that delivers capabilities around integration, information delivery and analysis. The report evaluated 21 different software vendors and placed Tableau in the Challengers quadrant based on its ability to execute and the company's completeness of vision. The full report is available at no charge for a limited time from the Tableau website at

“Tableau is challenging traditional business intelligence technologies,” said Christian Chabot, Tableau’s CEO and Co-founder. “Tableau is in the Magic Quadrant because customers are benefitting from our disruptive and refreshing approach to business analytics.”

“In 2011, business users continued to exert significant influence over BI decisions, often choosing data discovery products in addition to/as alternatives to traditional BI tools,” according to the report. It continues to state there are “differences between Business Users and IT in how they drive product preferences. The crux of the conflict remains the same as last year: business users demand easy to use, flexible products that put analytic power into their own hands, against IT's desire to maintain standards and create a supportable BI environment with predictable performance and quality data.”

Cindy Sedlacek, Technical Lead for the KPI Initiative and Director of Data Administration and Reporting for Cornell University’s College of Arts and Sciences, confirms Tableau’s business intelligence strengths at satisfying business users and IT. “Cornell has a complex database environment yet needs to find ways for users to effectively and efficiently analyze and share data across the colleges and departments,” said Sedlacek. “Tableau has been an excellent self-service business intelligence platform, with the right set of data discovery capabilities and continues to see increased adoption here at Cornell."

Tableau is designed for enterprises to rapidly and visually analyze data in any format and of any size. Tableau’s BI suite brings business dashboards and data visualization to organizations of all sizes. Tableau Desktop lets people create interactive reports, dashboards and visualizations using an easy drag and drop interface. Tableau Server provides a complete web-based business intelligence solution for distribution, sharing and collaborating.

*Gartner “Magic Quadrant for Business Intelligence Platforms” by John Hagerty, Rita L. Sallam, James Richardson. February 6, 2012.

About the Magic Quadrant
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Tableau Software
Tableau Software helps people see and understand data. Ranked by IDC in 2011 as the world’s fastest growing business intelligence company, Tableau helps anyone quickly and easily analyze, visualize and share information. More than 7,000 companies get rapid results with Tableau in the office and on-the-go. And tens of thousands of people use Tableau Public to share data in their blogs and websites. See how Tableau can help you by downloading the free trial at


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Doreen Jarman
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