Reports Growth in New Homes Interest, Home Builders Benefit

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The leader in affordable new home marketing, New Homes Section, reports strong growth in internet traffic and an increase in home buyer referrals to home builders.

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The leader in affordable new home marketing

Our .99 per click Enhanced Performance Package makes New Homes Section the most cost effective source for home buyer leads. - the internet's premier destination for new homes information - has revealed that traffic on the site spiked in February 2012, up nearly twenty percent from a year prior. The jump in user traffic suggests that growth in new home sales may be gaining momentum, with physical traffic at model homes and communities likely to follow the online surge.

In addition to growth in visitor numbers, the type of visit continues to change from general reconnaissance to focused research, with referring over 16,000 visitors monthly to home builder websites over the past several months - solidifying the role of New Homes Section as a vital traffic aggregate and conduit between buyers and builders.

The statistics are notable because of's unique position at the juncture of buyer and builder activity. Initiatives at the company to build a high-quality, high-traffic web presence has made the site a preferred one for home buyers, who gravitate to its comprehensive coverage of builders, floorplans, and community information at the beginning of their home-shopping experience. Builders, in turn, have come to see the online platform as a vital opportunity to make connections with buyers at the outset of their home search, pulling traffic and gaining valuable exposure to their core customer base - active new home buyers.

About is the internet's premier destination for new homes information, providing home buyers with a comprehensive overview of homes, builders and communities in local markets throughout the United States. The site is also the leader in affordable new home marketing, providing builders with increased exposure for their product and providing access to potential customers at key decision moments. Founded in Phoenix in 2007, continues to leverage the convenience and expedience of the internet for the benefit of new home builders and buyers alike.

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Jayson Gibson
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