Boasts a Better Way to Shop for Special Occasions

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Founder of RC Ideal Products 61, Inc., Ruthann Curren is proud to announce the launch of her all-encompassing gift giving shop, Customers are invited to browse through one of the Internet’s most comprehensive collection of care packages, unique gift baskets, and gourmet treats, which are suitable for all sorts of special occasions. Visit the site’s brand new blog for details.

“There has to be a better way.” That was the thought that inspired mom-turned-businesswoman-extraordinaire Ruthann Curren to launch the new Internet storefront,

“For years, I did all of the gift shopping for my family. Birthdays, holidays, anniversaries – you name the occasion, I shopped for it,” said Curren. “After running around from store to store in search of the perfect gifts, I finally thought to myself, ‘There has to be a better way.’” is “a better way.” The online shop has gift baskets and care packages for every occasion. Welcoming home a newborn? Check out the shop’s adorable diaper cakes and "For the New Mom" pampering gift baskets. Birthday gift baskets for all ages – from singing plush animals for children, teens, and adults alike, to "Over-the-Hill" birthday kits – are readily available in a variety of themes. The site even boasts an inventory of baskets for somber occasions that are difficult to shop for, such as hospital stays and wakes.

Corporate gifts and gourmet baskets stand out amongst a stellar inventory. From the "Golden Thank You Gift Chest" to the "Bon Appetite Gourmet Hamper" to the "Chocolate Delights" corporate gift basket there is simply no better way for an employer to express their gratitude.

“The corporate and gourmet gift baskets are a fan favorite,” said Curren. “It’s such an easy way for bosses to show their appreciation for their employees or clients.”

Customer service is of the utmost importance at In an effort to achieve 100 percent customer satisfaction, pays attention to the details, such as offering custom printed ribbons, optional embroidery on specific blankets and shirts, fast shipping and bulk order discounts. Orders are processed securely and delivered on time. Feedback is always welcome and responded to in a timely manner.

“I feel very strongly about honesty,” said Curren. “I will never ever gauge the customer.”

For interesting insights into gift giving practices, visit the site’s brand new blog,

About the Company: – a division of RC Ideal Products 61, Inc. – is owned and operated by Web entrepreneur Ruthann Curren.

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