We will tap into the expertise of our entrepreneurial innovator and business leader members to position SEMPO as a digital marketing business intelligence hub.
Wakefield, MA (PRWEB) June 21, 2012
SEMPO, the world's largest nonprofit organization serving the search and digital marketing industry and marketing professionals engaged in it, today announced that its Board of Directors has elected a new slate of officers, who will serve for the 2012-2013 year. The Board of Directors was elected by SEMPO members in March 2012.
The new officers are:
Chairperson -- Chris Boggs, Director, Search, Rosetta
President – Mike Grehan, Global VP Content, incisivemedia
Vice President -- Rob Garner, Vice President, Strategy, iCrossing
Treasurer -- Mike Corak, EVP of Strategy, ethology
Profiles of the SEMPO directors and officers are available on the SEMPO website.
"I appreciate the opportunity to continue working to further SEMPO's objectives in a new role," said Boggs. "I look forward to supporting Mike Grehan's energetic initiatives, and I hope that my past experience as President will prove helpful to him."
"My main objective is to boost the engagement level for involvement with SEMPO, working with our able leadership team," said Grehan. "We will tap into the expertise of our entrepreneurial innovator and business leader members to position SEMPO as a digital marketing business intelligence hub. We have long provided our members with information and resources on the tactics of search and digital marketing, and now we will also help our members learn how to run and grow their businesses as well.
In the near term, SEMPO will launch a new Business 101 program. The program will give members access to critical information and tools to help them drive their businesses. Topics will include: tips for selling a service, legal issues for small and medium sized business, how to manage/improve cash flow, and positioning a company for acquisition.
SEMPO activities center on education, networking, and its well respected research. To support its educational mission, the organization provides a professional-level webinar series, a "101" webinar series, and quarterly education programs. Local groups deliver opportunities for members to network throughout the world.
SEMPO is a global non-profit organization serving the search and digital marketing industry and the marketing professionals engaged in it. Its purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding of search and its role in marketing.
SEMPO includes thousands of professionals across 50 countries. The organization’s mission is to represent the common interests of companies and consultants worldwide and provide them with a voice in the marketplace. SEMPO's education and outreach initiatives are funded in part by Google, Baidu, Catalyst Online, Digital Brand Expressions and WordStream and supported through partnerships with SMX, SES, OMS, MediaPost and GroupM Search. For more information or to join the organization, visit http://www.SEMPO.org.