Winning Job Search Strategies for Today’s Economy Come Neatly Packaged in This Brand New Edition of Bestselling Self-Help Book from Happy About

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In the second edition of I’m in a Job Search – Now What???, author Kristen Jacoway comprehensively tackles job search strategies and career management processes for our economic scenario.

The second edition of the critically acclaimed book, I’m in a Job Search – Now What???, has just been released by publisher, Happy About. In addition to the practical and timely job strategies that were the focus of the first edition, this new version provides in-depth guidance on how to maintain a continuous process of career management. Times have changed and people are no longer just climbing ladders in employment. . Instead, they are on a ramp and need to constantly make strides to progress and maintain their position. Author Kristen Jacoway recognizes and addresses this rather startling reality with realistic and actionable advice.

The newly updated and expanded book provides 100+ resources and tips to guide you through the job search process to help you stand apart from your competition. Included in the book are significant sections on goal setting, personal branding, increasing visibility on Google and more. The second edition also contains a brand new chapter with cutting-edge guidance on how to optimally leverage Pinterest, the hottest new social media platform, to raise visibility, boost results in your job search and deploy it as part of your career marketing plan.

With their wide personal reach, author Kristen Jacoway and editor Jason Alba are able to bring to you the voice of top industry experts. An in-depth interview with Erin Blaskie shows you how to develop compelling content and capture quality videos for the new, emerging platform for video biographies. Recruiter Jeff Lipschultz, Principal at A-List Solutions, shares tips for working with recruiters and getting your resume to the top of the pile.

Like its predecessor, which was published to impressive accolades from the corporate community, this second edition fills a unique niche because its guidance is 100% practical, with immediate applicability to your own career. William Arruda, founder of Reach Personal Branding, correctly points out that "Differentiation is absolutely essential in today's competitive job market,” and says that the book “provides practical strategies for setting yourself apart and attracting the attention of hiring managers.” Megan Fitzgerald, Expat Career and Personal Branding Coach calls it “A great book for the job seeker looking to embrace the power of the online world to accelerate their job search.”

For help with powering up your networking, standing out in interviews, and getting to the front of the line, the second edition of I’m in a Job Search – Now What??? is a sure-fire partner in success.

About the Author:

Kristen Jacoway is a writer for Younique (a global newsletter reaching 50,000+ subscribers), and her work as a contributing writer is featured in Cover Letters for Dummies 3rd Edition, by Joyce Lain Kennedy (Wiley Publishing, January 2009), as well as Personal Branding for Dummies by Susan Chritton (Wiley Publishing, June 2012). She has been quoted in a press release and interviewed for an article for and has been quoted in articles for, Aol, and many more. She additionally writes for the Atlantic City Weekly. Career Rocketeer named her as one of the 150+ Experts on Twitter that All Job Seekers Must Follow.

Kristen earned her B.S. and M.S. degrees in Vocational Counseling from Auburn University. Her professional credentials include:

  • Certified Personal Brand Strategist
  • Certified Career Coach
  • Certified Rehabilitation Counselor
  • Certified Professional Résumé Writer
  • Certified Employment Interview Professional
  • Certified Online Identity Specialist

About Executive Editor, Jason Alba

Jason Alba is the job seeker and networking advocate. He got laid off in January 2006, just a few weeks after Christmas. Even though he had great credentials and it was a job-seeker's market, Jason could hardly get a job interview. Finally he decided to step back and figure out the job search process, including trying to understand all of the available resources. Within a few months he had designed a personal job search tool,, which helps professionals manage career and job search activities the same way a salesman manages prospects and customer data. In addition to acting as the executive editor for the “Now What?” series, Jason is the author of the best-selling I'm on LinkedIn --Now What??? which is in its third edition

About Happy About®:

Happy About® books educate, entertain and evoke. We publish books for both individual non-fiction business authors who excel in their field of expertise as well as corporations that want to establish thought leadership and lead generation through a series of books. Corporations interested in exploring publishing a book series should contact the associate publisher, Janae Pierre at janae.pierre(at)happyabout(dot)info, 408-921-1568. Non-fiction business authors should send an email to Ms. Pierre asking for the "6 questions" or go to this URL:

TITLE: I'm in a Job Search--Now What??? (2nd Edition)
SUBTITLE: Using LinkedIn, Facebook, and Twitter as Part of Your Job Search Strategy
AUTHOR: Kristen Jacoway, edited by Jason Alba
DATE OF PUBLICATION: First Edition - Jan 11, 2010. 2nd Edition - June 14, 2012.
PRICE: Paperback $19.95, eBook $14.95
ISBN: Paperback (2nd Edition): 978-1-60005-226-2 (1-60005-226-6)
ISBN: Paperback (First Edition): 978-1-60005-170-8 (1-60005-170-7)
ISBN: eBook (2nd Edition): 978-1-60005-227-9 (1-60005-227-4)
ISBN: eBook (First Edition): 978-1-60005-171-5 (1-60005-171-5)

Press Copies:
A free copy of the book is available to the press upon request. Please email your request to presscopy(at)happyabout(dot)info.

Press Contact:
Sharyn Fitzpatrick, @themarcomguru
Phone: 650-814-5835
E-mail: sharyn.fitzpatrick(at)happyabout(dot)info

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