Promethean Names Polymedia as New Distributor in Russia

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New partnership seeks to modernize classrooms and advance ICT solutions for all Russian students

Promethean, a global education company, signed an agreement today with Polymedia, a leading Russian systems integrator and provider of education solutions, to be the distributor in the territory of Russian Federation.

When interactive whiteboards were introduced to the market 15 years ago, Polymedia was among the first companies in the Russian market to introduce interactive whiteboards. Promethean will work with the company to deliver and distribute integrated, interactive solutions so that all Russian students have access to 21st Century learning opportunities.

"It is important to us to move forward, offering customers not only good equipment, but comprehensive integrated solutions that also have an ability to track the effectiveness of their use,” said Polymedia CEO Elena Novikova. “Giving schools the immediate access to education data collected at all levels – class, school, district, city, region and even at the federal level – allows them to control and monitor the educational process."

Although the number of Russian schools with 21st Century learning environments trails UK and United States, 30,000 students across the country engage in lessons and self-paced learning activities using Promethean ActivExpression devices and 19,000 classrooms are equipped with ActivBoards. Earlier this year, Promethean was awarded a tender to furnish 8,700 classrooms in Moscow with ActivBoard 500 Systems. To support this project, an extensive teacher training program was developed in collaboration with Moscow Department of Education, Department of Informational Technologies, Analytical Informational Centre of Moscow.

“Polymedia’s experience in the region is invaluable and they will be instrumental in building additional partnerships with Russian education leaders,” said Jim Marshall, Promethean CEO Designate. “The impact of an integrated and interactive classroom is powerful. When classrooms have 21st Century learning tools, teachers are empowered. Students are engaged and can collaborate on project-based activities. But more importantly, research has shown that learning gains are greater by about 16 percentile points.”

The contract signed today will take effect on October 23, 2012.

About Promethean
Promethean. Spark Inspiration.
Promethean (LSE: PRW), a global education company, unleashes human potential by revolutionizing the way the world learns and collaborates, making us all more engaged, empowered and successful. The company creates, develops, supplies and supports interactive solutions for traditional education to business and government. More information about Promethean is available at:

Press enquiries:
Jodie Pozo-Olano
Tel: +001 678-762-4568
Mobile: +001 540-270-7819
Email: jodie(dot)pozo-olano(at)prometheanworld(dot)com

Gaynor Harper
Tel: +44 (0)1254 290 739
Mobile: +44 (0)7800 662680
Email: gaynor(dot)harper(at)prometheanworld(dot)com

About Polymedia
Polymedia is a leader of the Russian AV market and system integration industry. Founded in 1998, brings together 13 companies in the largest cities of Russia and CIS. Main activities: system integration, delivery and sale of audio-visual equipment, the establishment of a comprehensive design and rental solutions as well as development of software and hardware products. On the basis of hi-tech equipment for educational institutions, the company created integrated projects for distance learning centres, multimedia communication rooms, digital classroom, polyvalent halls, media-libraries, language laboratories and projects of inclusive education for disabled children.

Press enquiries:
Elena Vinokurtseva
Polymedia JSC
Tel.: +7 (495) 956-85-81/84
Mob.: +7 903 220 0361
E-mail: vev(at)polymedia(dot)ru

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Jodie Pozo-Olano
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