Verian Fills Key Management Positions in Engineering and Client Care

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Leading Purchase to Pay Automation Company Continues Expanding Operations

Steve and Kina are excellent additions to our management team, and we are pleased to have them on board.

Verian, the leading provider of universal purchasing and invoice processing systems, has expanded its Operations team by adding key management positions in Engineering and Client Care. Verian has appointed Steve Ayala as Senior Director of Engineering, R&D, and also Kina Martin as Manager, Client Care.

Steve Ayala adds to Verian over 15 years of proven experience and performance as a technical leader, director, manager and software engineer leading enterprise application solutions projects.

Most recently, Ayala held the post of Senior Director of R&D at Taleo, following their acquisition of his previous employer, Vurv. During his tenure as Director of R&D for Vurv, Ayala led the development team as the company successfully transitioned from a traditional on-premise solution to a rapid growth SaaS enterprise solution provider.

Kina Martin also brings 15 years of managerial, operational, and technical experience to Verian. Martin’s background includes a successful track record of building and managing production support organizations for growing software companies such as MicroStrategy. Martin was one of the first reps to join MicroStrategy, where she proceeded to build and manage the support operation for the entire company. Martin has also managed support for other start-up software companies.

"Steve and Kina are excellent additions to our management team, and we are pleased to have them on board", says Eric Wilson, Vice President of Operations for Verian, "They will help us ensure that Verian stays laser-focused on our customers' needs, and that we continue to engineer technology solutions of the highest quality and innovation."

About Verian

Verian is the leader in universal purchasing and invoice processing systems. Founded in 1997 with headquarters in Charlotte, NC, Verian helps clients in a wide array of industries control spending and enhance visibility by providing them with a single software platform to automate their entire purchase-to-pay process. Verian’s broad and flexible product offering provides affordable, easy-to-use solutions that fit companies now – and when they change. Notable customers in industry segments such as energy, including oil & gas, retail, industrial, healthcare, financial services, government/non-profit and many others all trust Verian for intelligent purchase-to-pay automation solutions. Learn more at

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Shannon Lowe
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