The Campbell Group becomes latest agency to process 1 million transactions with Applied Systems' CSR24

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Agency meets the growing demand for customer self-service.

Reaching 1 million transactions with CSR24 illustrates a longstanding commitment to superior customer service and operational excellence

The Campbell Group recently became the latest insurance agency to have its clients and staff process more than 1 million transactions through client self-service portal Applied Systems CSR24®, continuing to highlight the growing importance of on-demand, online policy access and client self-service.

CSR24 allows policyholders to access their policies online for coverage review, change requests, and to obtain certificates of insurance and auto IDs. The secure portal is agency branded and can be accessed from a computer, tablet or smart phone. In addition, call center services are also available to support claims and after-hours reporting of first notice of loss.

The million-transaction plateau reinforces the commitment to client self-service throughout The Campbell Group, a division of Acrisure, one of the top 50 largest privately held insurance agencies in the United States. Headquartered in Caledonia, Mich., The Campbell Group uses CSR24 at its locations in Michigan, Florida and Alabama for certification processing and web-based client self-service. The Campbell Group has also been a pioneer in integrating CSR24 with Applied Systems’ agency management software.

“We pride ourselves on a comprehensive and innovative approach to servicing our clients. With CSR24, we can empower our clients to utilize some of the self-service functionality of this powerful tool. In addition, we can automatically issue certificates of insurance, which is especially beneficial on a large renewal with many certificate holders. We are able to use the time saved for other, more valuable servicing functions,” said Jim Stubblefield, customer service manager.

Bob Zaczynski, Applied Systems’ senior vice president of Implementation and Support, congratulated The Campbell Group for reaching such a milestone. “Reaching 1 million transactions with CSR24 illustrates a longstanding commitment to superior customer service and operational excellence,” Zaczynski said. “CSR24 continues to lead the industry in enabling agents and brokers to provide personalized online client service, resulting in increased customer retention and satisfaction, while mitigating risk and reducing operating expenses to drive sustainable growth and profitability.”


About Applied Systems

Applied Systems is a leading provider of software that powers the business of insurance. The company is recognized as a pioneer in agency management systems and data exchange between agencies, brokers, carriers and their clients. By automating the insurance lifecycle, Applied Systems software enables millions of people around the world to safeguard and protect what matters most. To learn more, please visit

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Michael Drakulich
Applied Systems Inc
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